Overall rating
4.8
Counts per rating level
  • 90% of ratings are 5 stars
  • 5% of ratings are 4 stars
  • 1% of ratings are 3 stars
  • 1% of ratings are 2 stars
  • 3% of ratings are 1 stars
What merchants think

Feedback submitted

Merchants appreciate this app for its user-friendly interface, robust features, and seamless Shopify integration. They value its affordability and the convenience of managing both email and SMS marketing from one platform. The app's automation and customization features are praised for boosting email sales and open rates. Merchants commend the responsive and knowledgeable 24/7 customer support. The A/B testing feature and real-time sync are also highlighted as beneficial.

Edited April 28, 2020

I had some initial issues with this app being a bit buggy. But the team at Omnisend had been responsive enough to fix them for me. So not bad...will continue to use and see how well this app introduces new features to make their customers stick with them. The only thing I will say they need to improve on is to have more variety of templates for their emails. Considering they position themselves as the marketing automation software for omi-channel retailers, and retail business is a very creative/visual industry so there needs to be more creative resources available with their email templates. Right now what they have is so limited and so bland.

Shop For Your Charity
New Zealand
Over 2 years using the app
Omnisend replied April 16, 2020

Sorry to hear things are not working as you expected.
Let us emphasize that we do not make any changes to your shop's code as simply we do not have access to your store. The embedded form that you have on your store is built on your store's code, which we cannot access. When we integrate your embedded form with Omnisend, we simply capture it, to "see" when a contact signs up and take that information to ourselves.
All that said, we have Omnisend signup forms, that you can simply set up on your store, have you considered those >> https://support.omnisend.com/en/articles/1061792-types-of-signup-forms?

Edited December 16, 2016

Simple to use, very user friendly. I've wanted something like this for a good while, but no one product did it all - until now. Pleased I found it!

Note added 13 December. Unfortunately I found that if any of your customers are using Norton Virus protector this site is flagged as a Phishing Site when using the scratchcard template. I advised Soundest and was advised I would get a reply about this in 24 hours. Four days later I asked them again, and was advised that the issue had been passed somewhere else and I would be advised in due course!

I stand by my initial comments, but this is clouding my opinion. Do not use the Scratchcard template until it is fixed. Norton blocks the site and it reflects on your site to your customer. At this stage I am only on the 14 days trial,(8 days left) so may look elsewhere in the meantime.

4 Days later I'm told in an email - Final Update! the problem is fixed. And it seems to be so well done on that. I like the product, but the service levels need to be worked on. Final Update indeed. If they would have said - Thank you for taking the time to highlight an issue that could have shown users of our product in a bad light to potentially millions of their customers, The problem has now been rectified. that would have been customer service. And if there had been a by the way we recognize how this could have looked to your customers here is 3 months free premium services for your time and effort, that would have been customer retention. Never mind!!

I will trial this for a few months - solely because Shopify have validated them. I will keep looking elsewhere however. Nice product generally, customer service and response times are lacking.

Healthy Audio Hypnosis
United Kingdom
Over 2 years using the app
Edited July 29, 2019

Great functionality for email. We transferred from mailchimp. Especially that you can target people who added a product to cart instead only abandoned cart who left checkout (big gamechanger for revenue!)

We like the simplicity and emails you can setup. Went easy with almost no problems. We used it for 20 days now.
Also after the trial ends you dont get any notification that it ended.

Support answered quick, but gives basic responses which obviously didnt read our emails thoroughly before replying. We will try with Serge, but we think its very strange that a company focused on emailcollecting doesnt have to functionalty to give every ecommerce business the best changes to collect emails.

One very big BUT: We are very dissapointed with the forms to collect emails. For this pricing you expect the best of the best with lots of control. But its like a basic form with almost no functionality to adjust like:

1. When you offer free product for sign up or discount you cant add a automatic discount, like for the convenience of the customer.

2. You cant adjust the Spin to win wheel to your needs after they sign up. Only with discount coupons that are rendered by omnisend.

3. Very strange you cant decide what the browser will do when they signed up: so you cant put a website link where the customer will be transferred to. Only a VERY VERY BASIS ugly thank you form. Which you cant make nice or adjust. Very dissapointing.

3. Also no 3th party apps will help with this. The email will be synced with privy but will not connect with the history of the client what he or she did on our webshop. So that wont help. There are not many apps that work with Omnisend. You only see klaviyo or mailchimp support.

Because of this we wanted to delete it but we already made lots of emails and dont want to change again.
We always had a signup rate of 10% with the spin and win wheel and to win a free product. Worked great. Now its reduced to 5% because of very basic signup forms of Omnisend. And we cant use there wheel of fortune because it only work with discount coupons.

I explain why its so important for ecommerce:

When you give a customer who signs up a free product with a discount coupon the customer cant add another discount coupon. So normally after 3 days of not buying you want to get the customer over the edge with 10% extra discount but thats not possible.
So we made a workaround with a automatic-add-to-cart-product link. So the customer can still use another discount. Unfortunately you cant add this link to signup forms of omnisend.

I still so dissapointed and really cant understand why this is so basic stuff.

My advice to omnisend: take a look at other great signup forms partys how thats working and adjust to it or work together with them..

Living Zenzes
Netherlands
Over 2 years using the app
Omnisend replied July 30, 2019

Wow, thank you for such an honest and constructive review. We truly appreciate feedback from our customers, as it helps us improve the product and the services. We will pass your great ideas about signup form improvements to our product team, meanwhile, Katherine from support will reach out to you to discuss if any of the workarounds could work well for you.

June 27, 2022

I have contacted the technical service and it has been fast, Sanya has been able to give me explanatory answers with creeshots, but Omnisend still needs to make many improvements: you cannot save template blocks, you cannot distinguish "newsletter subscribers" from those who do not they are like this (to distinguish the frequency of the pop-up between one and the other)....

KOOMPLIMENTS
Switzerland
About 2 years using the app
Omnisend replied June 28, 2022

Hello, and many thanks for your review!

We value your feedback, and our developers are already hard at work at bringing the saved content blocks feature to the new editor; it will be available in the app in the nearest future!

Please keep in mind that once a customer submits your form, it will not reappear in the future for them.

Have a wonderful day!

December 23, 2021

It works well for me but it gets extremely expensive now. I nearly can't afford it. I am planning to change to another app.

TopCPAPCleaner
China
Over 1 year using the app
Omnisend replied January 10, 2022

Hello there, thank you for leaving a review! We are really sorry to hear that you are not very satisfied with the pricing. Our support team reached out to you with some solutions which might be useful for you.

Thank you again for your evaluation!

March 14, 2022

This is a good app, it is fairly easy to understand if you spend some time watching the videos and the app is fairly intuitive. The only objection I have is that the email does not come directly from my business, instead the customer will see our business name + the omnisenddiv.com and gmail categorizes at as "spoofed email."

ultraZwell
United States
Over 1 year using the app
Omnisend replied March 21, 2022

Greetings and many thanks for your review!

We have a feature called custom domains that will allow you to configure the sender domain for your store.
Please keep in mind that omnitestdlv.com is your current test sender domain, and it is not used for campaigns or automations.

Our customer service representative has already contacted you with additional information regarding this matter.

Have a fantastic day!

Edited November 1, 2023

Tolle App mit sehr eleganten und "cleanen" Newslettern. Mehr Vorlagen würden wir uns wünschen, damit wir die Gestaltung nicht immer zur Gänze selbst machen müssten.
Recht rascher Support, das klappt wunderbar.
Nachtrag:
Diese App wurde von uns deinstalliert. Danach wurden wir mit Mails bombardiert, Antwort auf unsere Fragen kamen jedoch nie. Erst als wir uns dann hier gemeldet haben, hat sich endlich jemand bequemt. Man hat nie Mails von uns erhalten, obwohl wir alles nachweisen können.
Wir hatten auch wochenlang Probleme mit der Aktualisierung unsere Kundendaten.
Fazit: Eigentlich eine durchaus gute App. Aber der Support ist das Wichtigste. Wenn der nicht reibungslos klappt, dann wird es enttäuschend. Wir haben keine Zeit, wochenlang hin- und herzuschreiben oder auf Antworten zu warten. Schade.
Wir glauben, dass manchmal hier Leute beim Support arbeiten, die keine Ahnung haben oder vielleicht nicht wollen.

der gute Heinrich
Austria
About 1 year using the app
Omnisend replied November 16, 2023

Hello there, and thank you for taking the time to leave a review!

We are always working on creating new templates for our customers to enjoy and use, please keep in mind if you have a template that you really like, you may always save this and tweak to your liking for future emails.

As for the emails received regarding account deletion, such are expected as once the app is uninstalled, we remind customers that their account can be deleted after if this is not installed back or after 6 months of inactivity.

Our team has assured that you no longer receive such communication, as we understand how frustrating this can be.

We greatly appreciate your understanding on the matter.

If you should need any kind of assistance, please feel free to reach out to support@omnisend.com, and our team will be more than happy to assist.

We wish you and your store nothing but the best.

Have a wonderful day!

April 5, 2019

So many bugs in their system. You have to be sure and test every single thing that you automate. Whether it be popups or e-mails, I have found multiple things that make my site/e-mails look unprofessional and when trying to resolve I end up spinning my wheels with them e-mail after e-mail. I am so bummed, because I spent all week merging from Mailchimp to Omnisend and at this point I am not satisfied. Just a heads up to you all -- fact check EVERYTHING multiple times to be sure it works.

Witty Bash
United States
About 1 year using the app
Omnisend replied April 8, 2019

We are very sorry to hear you experienced issues with setting up. We take customer feedback seriously, as it helps us grow and improve our product and communication. We are planning to hold onboarding webinars, to help customers set up their accounts easier, we will be happy to invite you once the next webinar is scheduled. Meanwhile, we suggest using our in-app chat for better and quicker communication with support, the team will reach out to you to guide you through any remaining questions you might have.
Customer Success Team

October 17, 2017

Its easy to use. But for some reason costumers are receiving the email in spam.
just 4 clicks from 58 subscribers

Alaganza
United States
About 1 year using the app
November 9, 2022

Had a rocky road with Omnisend and despite all their preferred tools to get audience lists squeaky clean, their system has killed our eMarketing newsletter to thousands of original subscribers. This we cannot resolve however, that's only a fraction of what Omnisend can do, and we've still made ample use of more targeted user automations rather than the mass mailout. Customer service has always been fast if not completely helpful. My most recent experience with Salma proved both fast and most helpful, problem solved and back in business! If they fixed our email audience issues they might get a 4.25

Abantu
Canada
About 1 year using the app