ORCA Analytics

Dashboards to track pacing against goals, forecast revenue, & analyze LTV by channel & product

ORCA helps brands understand business and channel level performance by combining ad platform data, attribution, and sales. Track pacing vs. goals, forecast revenue using cohorts, benchmarks, and seasonal trends, analyze customer journey by product, and LTV by channel. ORCA gives clarity to your growth strategy, without switching between dashboards.

• Set revenue & CAC/MER targets and track pacing of actuals vs targets
• Attribution to understand incremental impact of ad spend across channels
• Creative performance to see which ads drive the highest CTR/CPA/ROAS
• View LTV and customer journey by product or acquisition channel
• Sync all your data into Google Sheets for custom modeling and forecasting