Patina Project

Connect your products to our dedicated community of boot & shoe wearers.

Patina Project helps boot and shoe wearers discover the perfect pair. That pair just might be one of your products! Patina Project shows customers relevant products based on their unique footwear preferences, making them more likely to find the right pair. Patina Project also presents real-world examples worn by the community to educate customers about the potential journey a pair can take them.

• Target products to customers based on their unique boot & shoe preferences.
• Present customers real-world examples of your products worn by the community.
• Highlight new products to customers through our "New Releases" feed.
• Direct customers to your Shopify checkout, with products added to the cart.
• Sync your products, inventory, and prices to Patina Project in real-time.