Increase conversions and AOV. Shoppers are more likely to buy products connected with meaningful cause.
Leave your customers feeling great about shopping with your brand. Re-engage customers with impact updates.
Make an impact
Partner with transparent UK & internationally registered charities. All of your charity donations go to charities you choose.
About Pledger ‑ UK Giving App
BUILD LOYALTY & MAKE AN IMPACT WITH CAUSES SHOPPERS CARE ABOUT
Partner with some of UK and the world's most loved social and environmental charities. Engage shoppers in your giving by allowing them to choose which of your chosen charities they want to see donations go to. Track and showcase your store's impact.
Pledger makes it easy for every store to strengthen their brand, build customer loyalty and grow through giving.
Focus on your business while we handle all aspects of donation management, impact reporting and ensure a curated variety of UK and Global causes are available on the platform.
Select up to 3 charities to partner with
Choose how much you want to give from product sales
Limit monthly donation amounts
Select product collection/s eligible for donations or choose to give from all products
View and customise Pledger widgets before going live
Track the impact of your giving via the Analytics Dashboard
Modify your settings any time
Automated monthly payouts to your Charities via the platform
WHAT ELSE IS COOL
Your charity donations go directly to your chosen charities
No compulsory Pledger platform fees to start giving
Recommend Charities, get support and request features via the platform
HOW IT WORKS
Once you've chosen charities, set up donation amounts and added your payment details you can go live with Pledger. This means shoppers will be able to see the post purchase pop-up on eligible products and choose which causes they want to see you give to. You can activate and deactivate Pledger after Onboarding via the Dashboard.
WHY INCORPORATE GIVING INTO YOUR SHOPIFY STORE?
Up Conversions - shoppers are more likely to buy when their purchase is connected with a meaningful cause
Giving as a trading strategy - use giving as an alternative to discounting to boost sales
Build Loyalty - shoppers are more likely to switch to a brand if it supports a cause. Create a lasting emotional connection with customers and re-engage customers with impact updates.
Strengthen your brand - turn your customers into brand ambassadors who feel great about shopping with you
A BIT ABOUT THE HUMANS BEHIND PLEDGER
Pledger was built with love in London UK by Pledger Giving Ltd, a UK Registered Company (Number 13162064). Both founders are passionate about technology, giving and making it easy for eCommerce business to incorporate giving into their business.
See the app in action
Explore how the app works in an example store.View example store
Free to install
Merchants pay monthly donations to charities plus an optional percentage of total donations to Pledger platform.