Prax

Dashboards, AI and CRM in one place. All your store data to help you sell more

Prax centralizes all your store data in one dashboard: sales, marketing, customers, products and financials in real time. With built-in AI, identify opportunities, risks and patterns in your operation — and get answers about your store using your real data. Use the CRM with RFM analysis to segment customers and send personalized WhatsApp campaigns — recover abandoned carts, automate repurchase flows and manage customer support directly from the platform. Over 2,600 stores already use Prax.

• Real-time dashboards — sales, margin, profit and ROAS all in one place.
• AI assistant — get answers about your store using your real data.
• CRM with RFM — segment customers and identify who is at risk of churn.
• WhatsApp campaigns — segmented blasts, abandoned carts and automated flows.
• Full financials — P&L with all revenue and cost lines of your operation