Product Options and Customizer

Product Options and Customizer

by Product Customizer

Easily add product options and unlimited variants to products

4.8 of 5 stars(1002 reviews)

Delight your customers

Sell personalized products with unlimited user customizations, variants, and options

Increase revenue

Select the Premium or Premium Plus plans of Product Customizer to supercharge revenue with per-option pricing

Rest easy

We’re there for you every step of the way with free installation and free support for life

About Product Options and Customizer

Try an app with hundreds of 5-star ratings. FREE trial!

What is Product Options and Product Customizer?

Product Customizer lets you add an unlimited number of variant options, custom file uploads, dropdowns, text inputs, radio buttons, and checkbox options so you can sell personalized and custom products. Use option descriptions and placeholders to give instructions to your customers and increase revenue with per-option pricing (available in our Premium Plans).

Product Customizer will make running your store easier and generate more revenue.

With our Product Options and Customizer app, you will be able to:

  • Combine variants with Product Customizer options
  • Manage & sync your options across multiple products
  • Use bulk actions to save time managing large volumes of products
  • Search & filter products by type or tag to quickly update options
  • Create option templates & avoid hours spent managing product options
  • Define fields as required to prevent incomplete orders
  • Add descriptions & placeholders to ensure customers complete fields properly
  • Set character limits on your text fields
  • Set a min or max number of choices for checkbox groups
  • Show/hide options with conditional logic (Premium Plans)
  • Use custom option pricing to increase revenue (Premium Plans)

Why Product Customizer?

  • Better Performance: Improve the customer experience. Options display immediately. No delay for your customers.
  • Higher Reliability: Avoid down time. Product Customizer doesn't depend on external systems. Unlike other apps that use third-party services, we rely on Shopify only. Product Customizer is built for scalability and performance.
  • More Power: Other apps limit your number of pricing options or require multiple hidden products to power your custom prices. Not us! Enjoy unlimited pricing options with the Premium Plans.
  • Improved Compatibility: Product Customizer offers support for advanced theme features and is compatible with almost any theme.
  • Superior Support: We offer best-in-class support and free installation.

Frequently Asked Questions

  • Can Product Customizer variants options influence price? Yes. Our Premium Plans offer pricing per option.
  • Can I hide or show customizations? Yep! Our Basic Plan supports conditional logic for display.
  • Will customizations show up in emails? Yes. We can do this! Shopify emails can't be edited automatically by our app, but you can add options to emails, and we’re also happy to make these changes for you.
  • Can Product Customizer show live previews of selected options? No, sorry. Customers can choose options, but they won't see these reflected on product images or a live preview.
  • Can Product Customizer manage inventory or SKUs? Not at the moment.

Integrates with

  • Jilt,
  • ReCharge,
  • shopstorm,
  • blogfeeder,
  • wishl wishlist,
  • all themes

See the app in action

Explore how the app works in an example store.

View example store

Media gallery


Pricing 14-day free trial

See all pricing options


  • Add unlimited text inputs, checkboxes, radio buttons, dropdowns, & file uploads to products

  • Free installation and email support



  • All basic features plus premium support

  • Show or hide customization options

  • Charge more for your custom options

  • Our most popular plan

Premium Plus


  • All premium features included

  • Priority phone support

  • Dedicated Customer Success Manager

* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.

Overall rating
4.8 of 5 stars
Based on 1002 reviews

  • 5 of 5 stars
    91% of ratings are 5 stars
  • 4 of 5 stars
    5% of ratings are 4 stars
  • 3 of 5 stars
    1% of ratings are 3 stars
  • 2 of 5 stars
    0% of ratings are 2 stars
  • 1 of 5 stars
    2% of ratings are 1 stars

Most recent reviews


Did not work with Testament Theme and other issues. Cannot display as I want and would add weird products and cost to cart. Deleted and reverted the liquid files. Nothing but hassle ... and support do not work the weekend so be prepared if you are trying on a live shop.

Developer reply

August 19, 2019

Thanks for leaving us this review. This is Sean, the Customer Success Manager here. I have reviewed our email messages with you and it looks like we had some serious code conflicts on your theme files which caused customized pricing to add up incorrectly in your cart. VERY sorry about this trouble. I have messaged you again to try and offer some solutions and time frames for them, as we are committed to getting every store's theme working seamlessly with our app. This is indeed a very rare happening.

If you decide to give us a chance to get this right for you, we will certainly work hard over the next day to do so! Thanks for your communication and understanding.
-Sean H & The Product Options & Customizer Support Team


App work very well and simply to use!
The support is just amazing, i wrote i request for installation. 10 minutes after the support fixe issue and the app world well.

Developer reply

August 19, 2019

Hello friends from Stonoa store!

We appreciate you leaving us a great reviews. So glad our team was quick and effective to get the app synced with your store's theme. Hope your store is very successful!

-Sean the Customer Success Manager, & The Product Options and Customizer Support Team

TerraSlate Paper

We use this app to allow customers to upload their files and choose options prior to adding to cart. It works well and support is great. Nice app!

Developer reply

August 19, 2019

Hello friends from TerraSlate Paper!

Thanks so much for leaving us an excellent review. The file upload option is certainly a must-have feature for stores with customized printed products. Happy that it's working well for you. Hope your online outlet for your store is a wild success!

-Sean the Customer Success Manager, & The Product Options and Customizer Support Team