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Retention Factory

Retention Factory

Developed by Pollen

Price: Free – $139.00 / month Free Trial: 30 days More info
  • All the email marketing you know you should do, but don't have time to set up.
  • Send just the right email at just the right time to just the right person.
  • No more generic newsletters that don't convert. Send better converting emails based on actual customer behavior.


Let's put first thing's first: we don't charge you a dime until you've started making more revenue from this app. And, it won't start messaging your customers until you tell it to. That, combined with just a 10 minute setup process makes using this app the lowest risk decision you will make today. Now, on to the details…

Are you keeping in touch with your past customers?

If not, you're not alone. According to one source, only 20% of businesses keep in touch with their past customers, which is a shame because existing customers are 6 times cheaper to sell to than new customers.

Retention Factory helps you keep existing customers.

We do this by making sure you never go too long without talking to them. We know you want to keep in touch with existing customers, but you just don't have time to. That's why we will do it for you.

With Retention Factory, you can set up custom triggers to send email to your customers based on any number of events:

  • Customer age

  • Total dollar value purchased by customer

  • Total number of purchases by customer

  • How long ago the customer purchased something

  • Customers who purchased a product with a certain tag

  • Customers who purchased a product with a certain category

With all these events, you can easily create loyalty programs, aged account rescue, sending instructions and follow up for certain kinds of products, refill reminders, product recommendations, and more!

Plus, you can automatically feature select products in your emails, too, based on any of the following criteria:

  • New products

  • Products with a certain price

Or, you can use one of our pre-canned emails and get started in a few clicks or less. Right now, we've got three types of automatic messaging with more on the way:

  • Aged Accounts: Automatically detect past customers who haven't been back in a while and send them a coupon to entice them back.

  • New Products: Once a month or so (it's configurable!), automatically send all your past customers a visually compelling email with some of your latest products to entice them back.

  • Price Drop: Once a month or so (it's configurable!), automatically send all your past customers a visually compelling email with any products whose price as dropped recently.

Getting started takes only 10 minutes.

Getting started requires connecting your Shopify store and flipping some "on" switches and that's almost literally it. We do all the rest by setting some sensible defaults and having pre-canned templates. No arcane online marketing jargon to understand. No oceans of configuration screens to wade through. No incomprehensible graphs to make sense of. Just trigger the email once and we take the rest from there. You could be increasing your revenue in literally 10 minutes.

That said, if you want to tweak the emails you send or some of their parameters, that's cool, too. You can override any of our defaults, including totally re-writing the email itself.

And that's just the start.

80% of your future profits will come from just 20% of your existing customers. Get started capturing that 20% today.

We work with stores of all sizes

Retention Factory is free for stores with fewer than 30 orders a month, so even the smallest shop can reap the rewards. And our architecture is built to handle tens of thousands of orders a month, so even the Big Boys can play.

PS: here are the references for our stats. So you know we're keeping it real:

  1. 70% existing customer conversion: CMO Magazine

  2. 6 times more expensive for new customers: Branding Strategy Insider

  3. 20% keep in touch with customers: Business Best Practice Hub

  4. 80% of profits from 20% of existing customers: CMO Magazine

Retention Factory reviews (3)


It's a good app and WAS working the way it is meant. But I have had it since December 1st and have gotten NO SALES from this app at all. Part of that is due to the fact that my 30 day trial has already ended and they have stopped sending the emails for me. How can a 30 Day Trial end after only a few days? It hasn't even been a week. Furthermore, it is supposed to be FREE for stores with less than 30 orders per month. So why am I being told to choose a package?

I have emailed the support team, got an email asking for my store email address so that they can look into it. I have heard nothing from them since. I'll give it another 2 days because I like the app for what it is supposed to do. After that, I am uninstalling.

Really disappointed...

UPDATE 12/14/2015:
I've since gotten a response from Tim, who has been very helpful in helping me resolve this issue. He has corrected the issue with my trial expiring too soon. I haven't changed my star rating just yet since I haven't had any emails sent again. So I am really not sure if it is working properly. Once I get a campaign sent, I will update my star rating.

UPDATE 12/16/2015
All appears to be working now. It's a good app and customer service was fine. I just wish it didn't stop working on me when it did. But with the help of the CEO, it is back up and running now.


Using Retention Factory, we've won back $1,445.15 of our business. The wonderful thing about Retention Factory is that it's fire and forget; you just put in the desired settings and it takes care of itself.

Tim, the developer, is very responsive. He even coded in an additional hidden feature for us: we can generate Soundscan reports based on sales (perfect for a record label!).

5 stars. A++. Seems legit. Would install again. Can't recommend enough.


FANTASTIC APP! I have been using it for a few months. I previously had Retention Grid but couldn't afford their outrageous pricing that was not possible to recover monthly with a small one of a kind shop like mine.

In search for an alternative, I found Retention Factory and couldn't be happier with the options they offer as well as the updates with new options for retaining customers. Tim is great and really responsive to questions and will help however he can to get you up and running.

A++++ try it now! :)


Free – $139.00 / month
30 days

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