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RetentionX: LTV, Cohorts & RFM

Increase lifetime value and customer retention with automation

Free plan available. 30-day free trial. Additional charges may apply.

App highlights

  • Speed tested: low impact to your online store

Key values section

Unify Your Customer Data.

Establish a foundation for customer centricity. Overcome data silos and unify your data into a trusted, golden record for each customer.

Analyze LTV Drivers.

Powerful analytics and segmentation capabilities – instantly available: customer lifetime value (LTV), cohort analysis, RFM and many more

Increase Customer Retention.

Turn your insights into automated workflows in your favorite tools. Optimize the customer journey in email, SMS, and marketing channels.

App details

RetentionX: LTV, Cohorts & RFM

RetentionX: LTV, Cohorts & RFM

The retention platform for customer-centric brands

Customers share their preferences, needs, and wants every time they interact with your brand.

RetentionX collects all customer data, prepares it in ready-to-use analyses and allows you to feed all generated insights back into your marketing stack.

Increase Retention

Get all the analyses & tools you need to sustainably improve LTV (customer lifetime valuw) and customer loyalty.

  • Identify the key customer segments that drive your business
  • Learn what your ideal customer looks like and find similar ones
  • Trigger more repeat purchases and increase LTV

Fight Churn

Find out who is predicted to churn when, and determine what might make them stay.

  • Segment customers at risk of churning early on
  • Incentivize them to come back by creating personalized experiences
  • Increase the percentage of customers recovered and win back crucial LTV

Reduce Costs

Identify unnecessary costs and optimize the contribution margin of each and every order.

  • Identify and take action on customers and products with high return rates
  • Eliminate discount codes that are overused by bargain hunters
  • Optimize your free shipping threshold

Maximize Sell-Through

Improve sell-through, margins and identify products that lead to maximum LTV.

  • Find out which products attract the most loyal customers
  • Identify products that customers buy again and again
  • Increase AOVs through smart up- and cross-selling

Optimize Customer Acquisition

Find out which channels and campaigns your marketing budget is well invested in.

  • Get the LTV of every campaign and channel
  • Create powerful lookalike audiences based on your best customers
  • Increase your LTV:CAC ratio

Automate Your Workflows

Integrate RetentionX into the stack of tools you rely on. No more copy-paste in excel.

  • Set up email flows based on your customers’ behavior
  • Deliver world-class customer service by providing your teams with all insights
  • Push real-time audiences to your ad channels

Features

Get a brief overview of some of the built-in features

  • Customer Segmentation
  • LTV Analysis
  • Cohort Analysis
  • RFM Analysis
  • Social Ads Automations
  • Product Analytics
  • Fully Automated Reporting & Analytics
  • Customizable KPI Dashboards
  • and much more

Replaces various other analytics apps

Perfect replacement for other applications such as google analytics, data studio, glew, daasity, peel analytics, lifetimely, polar analytics, ordermetrics, littledata, conversific, supermetrics, powerbi, beprofit, blyp, profit analytics, segment

Right choice if you are looking for customer lifetime value, cohort analysis, abc analysis, ltv analysis, customer analytics, customer analysis, customer segmentation, customer segments or customer loyalty.

Launch date

Integrates with

  • Klaviyo
  • Google Ads
  • Mailchimp
  • Facebook Ads
  • Recharge
  • Attentive
RetentionX: LTV, Cohorts & RFM

RetentionX: LTV, Cohorts & RFM

The retention platform for customer-centric brands

Customers share their preferences, needs, and wants every time they interact with your brand.

RetentionX collects all customer data, prepares it in ready-to-use analyses and allows you to feed all generated insights back into your marketing stack.

Increase Retention

Get all the analyses & tools you need to sustainably improve LTV (customer lifetime valuw) and customer loyalty.

  • Identify the key customer segments that drive your business
  • Learn what your ideal customer looks like and find similar ones
  • Trigger more repeat purchases and increase LTV

Fight Churn

Find out who is predicted to churn when, and determine what might make them stay.

  • Segment customers at risk of churning early on
  • Incentivize them to come back by creating personalized experiences
  • Increase the percentage of customers recovered and win back crucial LTV

Reduce Costs

Identify unnecessary costs and optimize the contribution margin of each and every order.

  • Identify and take action on customers and products with high return rates
  • Eliminate discount codes that are overused by bargain hunters
  • Optimize your free shipping threshold

Maximize Sell-Through

Improve sell-through, margins and identify products that lead to maximum LTV.

  • Find out which products attract the most loyal customers
  • Identify products that customers buy again and again
  • Increase AOVs through smart up- and cross-selling

Optimize Customer Acquisition

Find out which channels and campaigns your marketing budget is well invested in.

  • Get the LTV of every campaign and channel
  • Create powerful lookalike audiences based on your best customers
  • Increase your LTV:CAC ratio

Automate Your Workflows

Integrate RetentionX into the stack of tools you rely on. No more copy-paste in excel.

  • Set up email flows based on your customers’ behavior
  • Deliver world-class customer service by providing your teams with all insights
  • Push real-time audiences to your ad channels

Features

Get a brief overview of some of the built-in features

  • Customer Segmentation
  • LTV Analysis
  • Cohort Analysis
  • RFM Analysis
  • Social Ads Automations
  • Product Analytics
  • Fully Automated Reporting & Analytics
  • Customizable KPI Dashboards
  • and much more

Replaces various other analytics apps

Perfect replacement for other applications such as google analytics, data studio, glew, daasity, peel analytics, lifetimely, polar analytics, ordermetrics, littledata, conversific, supermetrics, powerbi, beprofit, blyp, profit analytics, segment

Right choice if you are looking for customer lifetime value, cohort analysis, abc analysis, ltv analysis, customer analytics, customer analysis, customer segmentation, customer segments or customer loyalty.

Launch date

Integrates with

  • Klaviyo
  • Google Ads
  • Mailchimp
  • Facebook Ads
  • Recharge
  • Attentive

Pricing 30-day free trial

See all pricing options

FREE

Free to install

Free for up to 250 active customers.

  • LTV (Customer Lifetime Value)
  • Cohort analysis
  • Customer segmentation
  • All integrations and automations
  • Email support & knowledge base
  • + more

CORE

$10/month

$0.01 per active customer, upgrade as you grow.

  • All free features
  • No contracts or lock ins
  • Dedicated account manager
  • Connect multiple stores

* All charges are billed in USD.
** Recurring charges, including monthly or usage-based charges, are billed every 30 days.

Reviews

5.0 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.

Counts per rating level
  • 100% of ratings are 5 stars
  • 0% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 0% of ratings are 1 stars

List of reviews

Filter and sort reviews

  • WUKA

    Location United Kingdom
    Time spent using app 5 months

    The app is very useful for the LTV, cohort, repeat purchase analysis. The team, in particular Valentina, has been very patient and helpful. She supported us, customised the tool and reports to meet our needs. Very recommended.

    Developer reply
    November 23, 2022

    Wow, thank you so much! It's has been a great pleasure working with you all this time, we are delighted to be part of the WUKA team :)

  • KORA Organics

    Location United States
    Time spent using app 3 months

    This app allows us to pull LTV for various customer groups, and we love that it integrates with our ESP and marketing stacks! It's an incredibly powerful tool, and the RetentionX team is incredibly helpful and responsive. A great add to our Shopify store!

    Developer reply
    November 16, 2022

    Thank you for your kind review! We're happy to hear that you're making the most out of RetentionX, it's our pleasure to support you along the way!

  • Lenny and Larrys

    Location United States
    Time spent using app Over 1 year

    We use this app to track things like AOV, LTV, consumer mix and repeat probability. Highly recommend this app for companies like ours that don't have expensive teck stacks and need great, responsive customer service to help translate what they are looking at.

    Developer reply
    November 7, 2022

    Thank you so much for your kind words! It's great to hear more about how you work with our so many of our functionalities, we are happy to help!

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