Segments Analytics

Segments Analytics

by Tresl Inc.

Find hidden revenue potential with automated segmentation

5.0 of 5 stars(17 reviews)

Segment customers effortlessly

Get 15+ profit-driving customer segments with built-in data intelligence. Customize or build your own with purchase behavior, tags, and more

Drive additional revenue

Take action on revenue opportunities with timely recommendations to increase repeat purchases, CLV, and retention with prebuilt segments

One segment, all channels

Push & sync segments across email, Facebook, and Google with ease. Take control of your marketing data and analytics reporting

About Segments Analytics

Simple, intuitive, and actionable ecommerce analytics

Segments Analytics gives the modern brand immediate access to enterprise-grade analytics and insights. Savvy merchants know that generic metrics and email blasts are no longer sufficient in today's hyper-competitive marketplace. Created by former data scientists from Linkedin, Segments helps brands uncover hidden insights and take action to grow their business.

Stores with the most success on Segments have:

  • 100+ orders per month
  • 2,500+ total customers
  • 50+ product SKUs
  • 3+ months of order history

Stores should use Segments to:

  • Deeply understand customers using key metrics like lifetime value, AOV, ARPU, AOPU, conversions, and churn rate across different historical date ranges
  • Target customers lifecycle stages using dynamic time frame cutoffs for active, at risk, and churned customer states
  • Segment customers automatically with RFM (Recency, Frequency, Monetary) framework and top revenue-generating use cases
  • Build new segments by filtering on total spend, demographics, purchase behavior, product attributes, and customer tags
  • Sync segments for omni-channel targeting, refreshed automatically
  • Measure performance across all time periods, including monthly cohorts across 30, 60, 90, and 180 day periods
  • Map the customer journey for different segments and buyer types to understand timing, products, and device usage
  • Uncover upsell and cross-sell opportunities with product combos that increase repeat purchases and CLV
  • Work with expert data scientists for analyses and recommendations

Unlike email marketing services, Segments is native to your core ecommerce data and acts as the decision engine for marketing and other objectives. Plug and play Segments with other email and messaging tools — there are no switching costs.

Agencies managing multiple stores use Segments to:

  • Scale analytics and reporting using automated metrics, insights, and funnel analytics
  • Save time and money on preparation, turning 5 hours into 5 minutes of compiling comprehensive reports
  • Grow their services with advanced data science, from RFM segmentation to beautiful visuals of product combos

Additional benefits and features:

  • Integration with email service providers (Klaviyo, Mailchimp, ActiveCampaign) to show campaign performance including open and click rates
  • Weekly report of funnel analytics across acquisition, activation, retention, and churn
  • Export to Facebook custom audience with CLV for easy lookalike campaigns
  • Save $$$ on email by suppressing low value and inactive user profiles
  • Great replacement for various tools like Google Analytics, Data Studio, Glew, Conversific, Kissmetrics, Mixpanel, Metrilo, ReSci, Retention Grid, OrderMetrics

Integrates with

  • Klaviyo,
  • Mailchimp,
  • Facebook Audience,
  • ReCharge,
  • ActiveCampaign

See the app in action

Explore how the app works in an example store.

View example store

Media gallery


Pricing 14-day free trial

See all pricing options

External charges may apply. These charges are billed by the external provider and won’t appear on your Shopify invoice.

Free Forever

Free to install

Always available, always free. Get 30 days of customer insights and performance metrics; only upgrade when needed.

  • 30 days of data analysis

  • 50 customers per export

  • 30+ metrics including AOV, CLV

  • Executive Summary

  • Basic analytics

Small Business


Automated segmentation, advanced analytics, and filtering & syncing up to 5,000 customers per segment

  • Everything in Free +

  • 1 year of data analysis

  • 5,000 customers per export

  • 2 staff accounts

  • Automated segments

  • Customer filtering & analytics



Everything in Small Business + more historical data, more exports limit, and product analytics

  • 2 years of data analysis

  • 25,000 customers per export

  • 5 staff accounts

  • Automated segments

  • Customer filtering & analytics

  • Product analytics

* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.

Overall rating
5.0 of 5 stars
Based on 17 reviews

  • 5 of 5 stars
    100% of ratings are 5 stars
  • 4 of 5 stars
    0% of ratings are 4 stars
  • 3 of 5 stars
    0% of ratings are 3 stars
  • 2 of 5 stars
    0% of ratings are 2 stars
  • 1 of 5 stars
    0% of ratings are 1 stars

Most recent reviews

Luxe Fitness

Highly recommend - we’ve tried several different analytical apps - this is the first one that gives you recap flexibility to break down the customer and product data into the segments we need to target. With the capability to feed into klaviyo and Facebook this is a powerful tool.

Blush and Bar

Data analysis way too complicated and time consuming. Enter [segments] where reports, metrics, visualizations, and integrations (that one would expect from enterprise solutions) but at a fraction of the price. Interface is quite intuitive, features actionable/key insights and easy to navigate for beginners. John is nothing short of amazing in terms of support and platform / feature set evolution. [Segments] by far, is the best in class and a must have to grow your business.

Animals Matter, Inc.

We have increased sales 45% for the month, compared to the same month last year, just from applying the recommendations Segments provides!

I can only imagine, as I gain a deeper understanding of our data analytics and the opportunities Segments reveals, the impact this app will continue to have on our company.

From the first order to loyal customers to churned customers, etc., you will see the areas that should be addressed and the opportunities you are missing. John Chao, cofounder of Segments is a data science expert of 15 years, math and stats wiz and cares about bringing big data to the small business.

We decided on the Enterprise plan and couldn’t be happier! Good Luck to you and your business and I highly recommend you give this app a full commitment for 30 days, to see what it can do for you!!

Developer reply

September 29, 2019

Thank you so much for the glowing review! We’re so glad you were able to increase sales and thanks for making us be part of your journey. What you said about “commitment” really struck a chord — we love to help but store operators need to commit and want to improve by putting in the work to understand their customers as well. We won’t stop working for you!