SEOLab — SEO Todo‑en‑Uno

Today I installed the SEOLab app on my Shopify store to optimize my SEO. The app automates complex processes for users with limited SEO knowledge. Although the free version has some limitations, after contacting support, I was able to speak with David, who kindly helped me expand SEOLab's functionality. Thank you, David, for your help.

Super facil de instalar, e implementar las mejoras. Gracias en particular a Mehak por la ayuda!

This has been the single most horrible app experience I’ve had in my 8 years on Shopify. Particularly the utter lack of support in the aftermath of a disastrous bug caused by SEOLab. I highly caution anyone considering using this app to read further before putting it to use on their store. Here is what happened.

Before running its bulk meta tag update, I clicked the Create Backup button. I then ran the update with the "Overwrite" option unchecked — expecting it to SKIP products that already had meta tags. Instead, it overwrote most of my product meta titles and descriptions across more than 1,300 products - which were ALREADY OPTIMIZED. Now those titles are 80-90 words, and the descriptions are more than 1000 words - the app having scraped them from ordinary page descriptions.

Optimization, seriously?

Over the next few days, I made every attempt to seek help in reversing these changes from their support. Chat, email - zero response. Then I scheduled a phone session. Frank was the support person who met with me. He seemed very helpful, saying that he would escalate the issue for priority to the developers and they would be responding within a day. Two, max.

That was about four days ago - nothing. Meanwhile, my products are on the internet in much worse shape than before “optimization” with no hope in sight. I have gone page by page hitting “reverse data” and rewriting but there are like 1300 pages. I am a one person company. This is beyond unacceptable.

Another bug I discovered. When I edited product or collection descriptions using their app (not inside Shopify’s editor but inside their app’s editor), and then hit “Save,” it removes all the links in the description. I only discovered this after doing quite a few. More work for me, adding to the overwhelming amount of pain this app has caused and complete lack of support. If I could give it less than 1 star I would.