Digital Marketing by Shoelace

Tech-enabled paid media buying with white-glove support

From $79/month. Additional charges may apply.


4.5 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.

  • 5 of 5 stars
    86% of ratings are 5 stars
  • 4 of 5 stars
    3% of ratings are 4 stars
  • 3 of 5 stars
    2% of ratings are 3 stars
  • 2 of 5 stars
    2% of ratings are 2 stars
  • 1 of 5 stars
    7% of ratings are 1 stars
131 - 140 of 400 reviews

Style Kit

so easy to use! Have cancelled all my ad apps except this one.


Works well, easy to use and implement as needed.

Hey Casey

Great app, highly recommended!

La2la Designs

The app literally pays for itself! Easy to use with fantastic results.


easy to set-up and great customer service. highly recommended!

Playing Card Decks

So good, so far. Thanks for helping us to sell more playing cards.


We've had a 3.9x return on ad spend (not taking into account the Shoelace fees)...

See here:

I've been using the app for months - would be great to see more ads, variations and journeys (it's been the same since I started using the app)....


Used with Kit. Worst thing we ever did to our facebook ads account! It completely took over roles and accounts/pixels etc. and we have been unable to get our ads account back to tracking the shopify data we need on our account. We will have to hire a professional just to get it put back to the way it was originally. Also the ads were generic and didn't provide a good ROI. We spent over 10k in advertising to give it a fair shot. We literally wasted that money and ended up in worse condition than we started.

Cherry Diva

This app is good when it works. Our initial ad campaigns via shoelace were quite a success and led me to think that the app would really help boost sales for our store, but as with all Facebook ads they stop working after time. After speaking to a customer service member and requesting new ads to get sales started again however was only provided with new ads with poor copy and images which just ended up wasting ad budget.

This app isn't really auto pilot, you do need to monitor ads and get onto customer services to impliment new ad sets once the sales dry up.

Rct Labs

Sadly during using Shoelace my ad account was suspended via facebook. This was most likely an issue caused by our ad copy which we submitted and I do feel Shoelace should have picked this up, however, they have been incredibly helpful in trying to assist us getting the account unblocked. The customer service is brilliant.

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