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Retargeting on Autopilot by Shoelace

Retargeting on Autopilot by Shoelace

Developed by Shoelace

245 reviews
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Price: From $49.00 / month Free Trial: 14 days More info
  • Retargeting automation for growing e-commerce stores
  • Fight ad fatigue and boost sales with retargeting journeys
  • Gets smarter over time and suggests ways to improve ROI

Want an expert to handle all of your retargeting?


Shoelace combines automated technology with human expertise to deliver the best retargeting strategies for your growing e-commerce store. We take care of everything from end-to-end, all you need to do is "approve" our suggestions.



  • Exceptional customer success team

  • Delivers measurable results and ROI

  • Implements advanced retargeting strategies

  • Effortless to set up and intuitive to use

Fight ad fatigue with retargeting journeys


Don’t annoy prospects by showing the same retargeting ad over and again. Use Shoelace Journeys to take visitors through an engaging sequence of ad experience after they leave your site.

How Shoelace works


Using Shoelace is like hiring the world's best retargeting expert to run all of your campaigns end-to-end.

1. Plug Shoelace in


Connect Shoelace to your e-commerce store, your Facebook ad account and some of your favorite marketing apps.

2. Shoelace builds your ads


We'll suggest the ad creatives, the audience, the budget and more. All you do is approve the campaign.

3. Shoelace gets smarter


Over time, you'll get suggestions for new experiments and recommendations on what we can improve to increase ROI

Connects with your favorite apps


Shoelace integrates with some of your favorite apps to super-charge your retargeting.


  • Shoelace + Mailchimp: Turbo-boost your emails newsletters with retargeting ads.

  • Shoelace + Yotpo: Turn five star product reviews into retargeting ads.

  • Shoelace + Foursixty: Turn your lifestyle images into retargeting ads.

  • Shoelace + Stamped.io: Turn five star product reviews into retargeting ads.

  • Shoelace + Back in Stock: Turn back in stock emails into retargeting ads.

  • Shoelace + Fomo: Turn Fomo notifications in social proof retargeting ads.

  • Shoelace + Judge.me: Turn five star product reviews into retargeting ads.

  • Shoelace + Recurring Orders: Boost your recurring revenue with subscription retargeting.

  • Shoelace + Conversio: Sync your abandoned cart emails with retargeting ads.

  • Shoelace + Kit: Let Shoelace manage your retargeting ads through Kit.

  • Shoelace + Shopify Reviews: Turn five star product reviews into retargeting ads.

Join 6,000+ other businesses who have supercharged their retargeting


When you add Shoelace to your store, you aren't just installing an app. You are tapping into a collective expertise that our team continuously cultivates by automating retargeting strategies for thousands of other brands just like you.

Works with Shopify, scales with Shopify Plus


Shoelace is a trusted retargeting expert for many of the largest Shopify Plus brands. We understand the nuances of implementing the perfect retargeting strategy for high-volume stores. And if your store is still just getting started, we know what it takes to help get you there!

Journeys: Takes visitor through a Journey after they leave your store


Journeys are a sequence of ad experiences designed to combat ad fatigue and to re-engage your visitors after they leave your website. We all know how powerful email drip campaigns are! With Journeys, you can now effortlessly apply the same strategy to your retargeting ads. Learn more about how Journeys work here

Expertise: we live and breathe retargeting


Every member of our customers success team is an expert on retargeting. Having worked with thousands of brands, we know how to take your retargeting to the next level.

When you add Shoelace to your store, you aren't just installing an app. You are hiring a retargeting expert.

Shoelace uses your Facebook Pixel


There should only be one Facebook pixel firing on your website. Yours. We can’t think of a good reason why any provider should be firing a Facebook Pixel that is not yours.

Retargeting can increase your sales by 12% on average


98% of website visitors leave without buying anything. Retargeting allows you to show targeted ads to those visitors and encourage them to come back.

Shoelace in the press

Retargeting on Autopilot by Shoelace reviews

245 reviews
  1. 5 stars (225 reviews)
  2. 4 stars (4 reviews)
  3. 3 stars (6 reviews)
  4. 2 stars (4 reviews)
  5. 1 star (6 reviews)

Great, best retargeting marketing app there is in my opinion. I would highly recommend it

posted

THE BEST THING ON THE MARKET !

10x ROI in 2 weeks!

posted

Shoelace has been great to get our Facebook re-marketing on autopilot. The support and creation of our campaigns is awesome. I highly recommend anyone with good amount of traffic to use this service to market on Facebook.

posted

waited 2 weeks to get audience went from 0 to 1000 to 200
all of a sudden back to 100 and they started to Bill and said we are waiting

posted

I have enjoyed working with Shoelace both the people and the App. The ROI has been great and the team has provided insight into how best to re-target my customers. I use over 30 apps in my store, and Shoelace is one of the few that is irreplaceable. I can't wait for the next release and all the new features.

posted

Love this app that I would recommend for everyone, a superb ROI

posted

This is the best app I have, and I have a lot.

Nancy and Sanja are super Accommodating.

They've managed to get me 16 x ROAS

Excellent job guys!

Thank you

posted

Highly recommend this App! It's been a game changer for my business which is still in its infancy and the support they provide is second to none!

posted

So happy with it for our Shopify Plus store! My ad spend ROI in the first month is 30x and that's 40 additional orders made! Now I've just connected it with a single click to my Back in Stock app which is already doing wonders for us. I'm pretty sure the ROI on that will be even higher.

Support for Shoelace has been among the best I've ever seen. Happy, helpful folks. Wow.

I don't have any gripes. Totally satisfied so far.

posted

I really like the app since it lowers my retargeting costs while increasing the ROI.THANK YOU SHOELACE TEAM!

edit : well it turned out they charge double claiming that I have outstanding balances every week,eventho I didn't...Just don't use it....

posted

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