Marketing
Digital Marketing by Shoelace

Digital Marketing by Shoelace

by Shoelace

Tech-enabled paid media buying with white-glove support

4.5 of 5 stars(399 reviews)
From $79/month. Additional charges may apply.
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Prospecting

Data-driven prospecting strategies designed to arm fast-growing brands with new customers

Retargeting

Take your website visitors through a memorable sequence of brand experiences by showing them the right ad at the right time.

Google

Leverage Google’s massive reach with ads managed by Shoelace’s world-class experts

About Digital Marketing by Shoelace

Shoelace specializes in digital media buying for large and emerging DTC brands. By blending creativity and technology, Shoelace has pioneered Customer Journey Marketing to create compelling ads and stories for customers when they are most likely to buy.

Leverage every touchpoint and bolster brand awareness while unlocking new revenue streams and creating a more memorable customer experience.

When you add Shoelace to your store, you aren't just installing an app, you are hiring an advertising expert with learnings from all our brands.

Install now and learn why.

Integrates with

  • klaviyo,
  • yotpo,
  • smile,
  • foursixty,
  • okendo,
  • backinstock

Media gallery

  • Customer Journeys
  • Campaign View
  • Reporting Dashboard
  • Integrations

Support

Pricing

See all pricing options

External charges may apply. These charges are billed by the external provider and won’t appear on your Shopify invoice.

Retargeting from

$420/month

Ad spend billed separately

  • Dedicated Account Strategist
  • Full Funnel Retargeting Journey
  • 24/7 In-app Reporting
  • Integrate with Email, Review Apps & More
  • No % of Ad Spend

Prospecting from

$1,200/month

Ad spend billed separately

  • Dedicated Account Strategist
  • Mixture of Proven Prospecting Audiences
  • 24/7 In-app Reporting
  • In-depth Research & Analysis
  • No % of Ad Spend

Google from

$1,400/month

Ad spend billed separately

  • Dedicated Account Strategist
  • Competitor Research, Keyword Research, & Performance Analysis
  • Custom Reporting
  • No % of Ad Spend

Automations

$79/month

Ad spend billed separately

  • Leverage Shoelace's Pre-built Ad Templates & Audiences
  • Retarget to Email Lists & Loyalty Members
  • Dynamic Review Retargeting
  • In-App Reporting

* All charges are billed in USD.
** Recurring charges, including monthly or usage-based charges, are billed every 30 days.

4.5 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.
  • 5 of 5 stars
    86% of ratings are 5 stars
    (345)
  • 4 of 5 stars
    3% of ratings are 4 stars
    (13)
  • 3 of 5 stars
    2% of ratings are 3 stars
    (8)
  • 2 of 5 stars
    2% of ratings are 2 stars
    (7)
  • 1 of 5 stars
    7% of ratings are 1 stars
    (26)
View all 399 reviews

Most recent reviews

Medical Outfit

Rating
4 of 5 stars
Posted
June 28, 2021

Good tool for retargeting. Great customer service, they are always in touch to enhance the performance of campaigns and grow sales.

Hug Sleep

Rating
5 of 5 stars
Posted
June 1, 2021

I have worked with Shoelace since early 2019. They have been a godsend for us! They were able to set up our initial Facebook, Instagram, Google and Youtube prospecting and retargeting and help grow us over the past two years. I cannot say enough good things about them! Truly!

Developer reply

June 4, 2021

Hi There,

Thanks so much for your kind review! It’s been an incredible last few years working with Hug Sleep, from the very beginning of the business to its appearance on Shark Tank and your exponential growth. We’re proud to be a part of the company’s history and success, and we can’t wait to see where the business goes from here.

Thank you for choosing Shoelace!!

Cheers,
Team Shoelace

cedarandvine

Rating
5 of 5 stars
Posted
March 26, 2021

Working with the shoelace team has been a 10/10 experience so far. I have been working with them for several months to retarget, grow our audience, + get more results from our ads. They are hands-on and open to implementing/ testing new ideas that are on-brand. Reports are thorough and easy to understand. Very satisfied with our results and the working relationship with my shoelace manager.

View all reviews