Shopify Messaging

Really good on the email side. We send ~40k+ emails with ~40% open rates. We'd love to see better editing tools and more modern templates (Canva integration?!). Otherwise pretty great app. Five(ish) out of five stars.

Except, we discovered that SMS isn't viable for any of our product or event marketing.

Not because of the content (we advertise cheese tastings in-store, for instance). It's because our name includes one of their prohibited terms. That's ridiculous for this era of content moderation tools..

For instance, our name is Wine Dispensary and because our name contains the word wine and the word dispensary, we cannot send ANY marketing content via SMS.

This is a very powerful tool, easy to use and customise, integrates with the shopify flow app really well, making automations a snap to set up. A great range of email templates to get started with, awesome shop communication tool .. I'm loving it.

Not as dynamic for editing as a Klaviyo. Would love ability to preserve colors when in dark mode. HUGE limitation of Shopify Messaging. Analytics are fairly basic, would like to see deeper insights into engagement with emails and SMS.

It is very flexible and powerful. There's no trouble sending out over 10,000 emails per month. Batches of 5,000 emails don't have to be staggered over a time period.
I would like to see more control over the graphics in the body of the email.
I really like the analysis that the app shows about the success of each email. (Open, click, bounce, purchase, unregister, etc.)

It's a good tool but without custom HTML editing it kind of useless in most cases. I want to use custom design for my shop and it is not possible at the moment. Otherwise free plan is very generous comparing to other tools like Klaviyo.

I would've gave it 4 stars or even 5 if i can select many categories of my contact and send them mail at once, for example if i could select subscribers, non subscribers, and other categories and send them mail at once, it would've been better.
But instead, i have to send mail to one batch at a time, then duplicate that template and select another batch and send again, sometimes it's exhausting.

Great functionality and easy to use. I have used MailChimp and Mad Mimi in the past as well as CRM based newsletter software and this is by far the easiest and integrated right into my shop! Highly recommend.

i am saving so much money switching from other apps to messaging- my open rates have improved dramatically, too- make the switch!

This is a great e-mail marketing tool. The only things I would improve on this are adding more section options to make better designed emails, and more importantly, allowing more than 25 sections per e-mail. Not often, but sometimes we have to custom create a section by combining multiple elements, but with the 25 section limit, we can't put everything in that we want to.

This app DOES NOT work with Yahoo email addresses. Emails arrive distorted and broken, making campaigns unusable for many subscribers.
No refund is offered - Shopify blames Yahoo, as if it’s not a major email provider.
If your audience includes Yahoo users, avoid this app.