SRA ‑ Google Analytics 4 (GA4)

We finally have data we can trust! Server-side events means our GA4 purchase data is complete and clean, and running Facebook CAPI through the integration has improved our event match quality giving us more reliable signal for campaign optimization.

Setup was fast and Kevin has always been proactive and thorough with answering our questions. That kind of hands-on support is rare, and it made a real difference.

For any Shopify brand running paid media and trying to make sound decisions from analytics, this is the infrastructure investment that makes everything else work better. Highly recommend!

The setup was very easy and it does track our Shopify sales with 100% accuracy. The support from Kevin was fantastic also as we had a duplicate conversion recording issue with GTM / Client side tags firing but he managed to help us fix this quickly.

We have now 100% of the sales tracked vs 85% tracked with GTM/ Client side tracking which means better ads optimization.

It. Just. Works.

That may sound like a limp review, but I have an extensive career in website ownership, digital marketing, and product management, and that is just about the highest praise I can give to a piece of software.

SRA is blissfully easy to install, it's up and running in less than 2 minutes, and the one question I had was answered quickly and clearly. I finally have good, reliable analytics from my Shopify store, so I can finally start ramping up my paid advertising confident that the data I base my ad strategy on is going to be accurate. Thanks, Kevin!