Every single shopper relies on the product descriptions to make purchase decisions. However, many a time, the product descriptions are a missed opportunity, with users often finding them flat or uninspiring — resulting in users moving away quickly from the pages of suitable products.

With text-only descriptions, the users may miss or skip the key product features that would have otherwise sold them the product.

Icon based Feature Highlights to Elevate Descriptions

• Adding a feature icon alongside a short description, known as feature callouts or highlights, encourage users to slow down and investigate each feature in detail.
• They make it hard for shoppers to miss out on unique selling points that influence the buying decisions.
• Icon highlights also help reduce strain on the spec sheet so that the users have a better chance of understanding the product’s key characteristics.
• The icon box format improves the store UI/UX making it a pleasant shopping experience.

All top line online stores, including Amazon, make use of graphical feature highlights to drive sales and boost conversions.

The Smart Product Description App brings the ability to display graphical feature highlights on your Shopify store.

Setup & Forget

Custom design your highlight box and set up the display rules. The app will then take over to automatically show the highlights based on your conditions.

100,000+ of Built-in Icons

Pick any icon from the library without worrying about licensing. The app also supports the inserting of emojis.

Customizable Design

Change shape, color, and size to stylize the highlights as per your requirements. No design experience required.

Powerful Rules

Setup highlight display rules based on the product, customer, and store attributes. Combine more than one condition to create unique callouts for each product.

Dynamic Data

Display real-time information such as inventory count, sale percentage, order count, metafields, countdown timer, etc as part of highlight text.

Flexible Position

Display the highlight box anywhere on the product details page.

Fast & Easy

The app is built in a way that highlights get displayed super quick without slowing the store.

Multi-lingual

Display text in any language of your preference.

Links & Tooltips

Specify extra information by showing a message on mouse hover or by redirecting to a link when the user clicks the feature highlight.

Blacklist Products

You can specify the excluded list of products to prevent the display of highlights.

Geotarget

Add country restriction to display highlights based on customer location.

1-Click On/Off

Hide or display the highlights anytime with a click of a button.

HIGHLIGHT FEATURES TO REDUCE LOST SALES AND BOOST CONVERSIONS