Smile: Rewards & Loyalty

Smile: Rewards & Loyalty


Points & referrals. Attract & retain your most loyal customers

4.8 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.

  • 5 of 5 stars
    85% of ratings are 5 stars
  • 4 of 5 stars
    10% of ratings are 4 stars
  • 3 of 5 stars
    2% of ratings are 3 stars
  • 2 of 5 stars
    1% of ratings are 2 stars
  • 1 of 5 stars
    2% of ratings are 1 stars

All reviews

1 - 10 of 399 reviews

Wynk Nu

So far, Smile has been incredible for our company. It's very user- and brand-friendly. I only wish I could snag our customer's birthdays from Smile to integrate into Klaviyo for our email flows!

Developer reply

September 9, 2021

Good morning! Thanks for sharing your kind and honest feedback 😊 - brand customisation is one of my favourite features too!

If you have a developer, you should be able to retrieve the birthday from our API, and then populate it into Klaviyo using their API. If you haven't already, feel free to reach out and we can discuss options 😊

Sea to Table

A great app in most ways, but with one big flaw. If you're using Recharge for subscriptions, there is no way to make it so that coupons created by Smile work for both one-off and subscription orders. They can only work for one-off orders (unless you're using an older version of ReCharge installed prior to Nov. 1st, 2020). Unfortunately Smile tells me they have no immediate plans to fix this flaw.

Developer reply

September 3, 2021

Thank you so much for taking the time to leave us a review, and for sharing this feedback with us! We definitely value our integration with ReCharge, and are working towards integrating with their newer version! We'll be sure to let you know when this becomes available. Thank you so much for your patience!

Red Leaf Candy

I do really enjoy this app as I have used it at other stores I shop at and now its on mine. I enjoy the amount you can do with the free version but as a new small business owner, the starter option is a little bit high. 4 Stars though for giving the free version a good chunk of features.

Developer reply

July 30, 2021

Thank you so much for your review and your feedback! This is truly valuable to us 🙏

The Truth Beauty Company

We've just implemented Smile and have had a few online redemptions! Their support team helped me set up in-store redemption through our POS. Giving it 4 stars for user friendliness and concept, haven't used it long enough to see if it gets a fifth!

Developer reply

July 16, 2021

Thanks for sharing your kind and honest feedback :) We'd love it if you could come back and update the review once you've had some more time with the app! 💫


Great app with great support. Only feature lacking is more languages and integration with the new Shopify languages API.

Developer reply

July 14, 2021

Thank you so much for your review and feedback 💖


I am still just getting to know the App but so far it is very intuitive and easy to use with plenty of integrations, which I really like! The people are also very helpful when I had questions and they gave very detailed responses! :)

Developer reply

June 22, 2021

Thank you so much for this lovely review 💖
We're so glad to hear that the app's been intuitive and easy to use! Don't hesitate to reach out to support if we can help with anything :)

Lolita Dessert Club

Customer service is friendly and quick to respond! Please consider Clover integration so we can use the same loyalty rewards to customers in the store with POS!! Would be great :)

Developer reply

June 1, 2021

Thanks so much for your review 💖
We'll definitely pass along your suggestion of the app integration to our product team!

Coyote Boutique

I was extremely happy with the quick and helpful response to my enquiry and would recommend this app and their service

Developer reply

May 5, 2021

Thank you so much for taking the time to write this review 🤩 Glad we could be of such help!

Wines by Flow

This app helped me develop a reward program for my customers. One negative is that I could not customize the box.
What we did not enjoy was the fact that we could not resize the pop up box on the website.

Developer reply

April 9, 2021

Thanks so much for the review and the feedback! We can definitely share this with our team! If you have any other questions please reach out at and we can chat! 🙂

Savvy Row

I downloaded the app because the pricing structure looked clearer and fairer than most of the other loyalty apps that I looked at, so kudos for that. Unfortunately, the free version looked really nasty in terms of the pop up design and colours. I had intended to go for the £49 a month version, but the look of the free version put me off risking it. If there had been a 7 day free trial of the paid version, then I would have persevered. Hope this feedback is helpful. EDIT - I persevered with the free version and found it easy to use. The free version is obviously a bargain. I will consider the paid version after a few months of using the free version. 1 star knocked off only because the paid version lacks a free trial.

Developer reply

April 7, 2021

Thanks so much for taking the time to write this honest review (and also for the edits after persevering with our Free Plan!) 😊 We really appreciate the feedback about a trial for our upgraded features / paid plans, and I've passed this along to our Product team to consider for the future.

Thanks again for the review and for giving Smile another try!

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