Smile: Loyalty & Rewards

Loyalty points, rewards, & referrals to retain your customers

  • Popular with businesses in the United States

Free plan available

App highlights

  • Seamless workflow: use directly in Shopify admin

  • Up-to-date tech: works with the latest themes

Key values section

Your trusted loyalty provider

We're experts in loyalty, referrals, and VIPs, powering reward programs that help increase sales, repeat purchases, brand loyalty.

Boost new and repeat sales

Save on acquisition costs & boost sales and retention with referrals, points, rewards, and more. Create a loyalty program in minutes!

Level up your marketing apps

Supercharge your email marketing & subscription tools with loyalty data, incentivize reviews with points, reward customers on POS, and more.

Smile: Loyalty & Rewards

Smile: Loyalty & Rewards

Turn your customers into repeat purchasers with Smile.io!

Growing Shopify and Shopify Plus brands partner with Smile to create powerful rewards and loyalty programs. With years of experience in customer loyalty, Smile allows you to boost sales from your existing customer base. Through points and rewards, you can increase customer engagement and loyalty to drive repeat orders—all without expensive and unpredictable traditional advertising.

With Smile, you can create and customize a loyalty and rewards program that is easy to launch and even easier for customers to engage with and build long-term brand loyalty.

Give shoppers what they want—rewards for loyalty

  • Customers can earn points by taking actions like joining your loyalty program, placing an order, and even celebrating birthdays.
  • Add more ways to earn by connecting Smile rewards with other apps. Integrations with other Shopify apps let your customers earn loyalty points for things like leaving a review or donating to a non-profit.
  • Choose how you reward customer loyalty based on your business, whether you use just points, referrals, and points—or add an exclusive VIP rewards program.

Keep your brand top of mind for shoppers—wherever they are

  • Add personalized loyalty program details to every email by connecting Smile with integrations. We integrate with your favorite Shopify apps: email, reviews, customer service, cause marketing, packaging, and more.
  • Set points expiration and reminder emails, encouraging shoppers to use their rewards.
  • Use powerful, on-site reminders called Nudges to encourage customer engagement at just the right time to increase loyalty with rewards.

Build a loyalty and rewards program that’s uniquely you

  • Align your rewards program with your brand and stand out from the crowd with a customizable widget and rewards panel on your store.
  • You can adjust where the panel appears, add logos, banner images, advanced color options, and more!
  • Customizing your loyalty program takes minutes, with zero coding required.

Launch your rewards program fast

  • We’ve made it easy to set up and launch Smile reward programs. Most merchants have their first customer earning loyalty points within days!
  • If you get stuck, we have tons of resources for you to use, including help documents, guides, and videos on YouTube.
  • Our 24/7 online support team members are experts in loyalty, and can answer any questions you may have along the way—from technical questions to rewards and loyalty best practices for your business.

Start building your brand’s customer loyalty with Smile rewards today!

Launch date

Fits seamlessly into

  • Point of Sale
  • Shopify Flow

Integrates with

  • Shopify POS
  • Judge.me
  • Klaviyo
  • Gorgias
  • Mailchimp
  • Okendo
Smile: Loyalty & Rewards

Smile: Loyalty & Rewards

Turn your customers into repeat purchasers with Smile.io!

Growing Shopify and Shopify Plus brands partner with Smile to create powerful rewards and loyalty programs. With years of experience in customer loyalty, Smile allows you to boost sales from your existing customer base. Through points and rewards, you can increase customer engagement and loyalty to drive repeat orders—all without expensive and unpredictable traditional advertising.

With Smile, you can create and customize a loyalty and rewards program that is easy to launch and even easier for customers to engage with and build long-term brand loyalty.

Give shoppers what they want—rewards for loyalty

  • Customers can earn points by taking actions like joining your loyalty program, placing an order, and even celebrating birthdays.
  • Add more ways to earn by connecting Smile rewards with other apps. Integrations with other Shopify apps let your customers earn loyalty points for things like leaving a review or donating to a non-profit.
  • Choose how you reward customer loyalty based on your business, whether you use just points, referrals, and points—or add an exclusive VIP rewards program.

Keep your brand top of mind for shoppers—wherever they are

  • Add personalized loyalty program details to every email by connecting Smile with integrations. We integrate with your favorite Shopify apps: email, reviews, customer service, cause marketing, packaging, and more.
  • Set points expiration and reminder emails, encouraging shoppers to use their rewards.
  • Use powerful, on-site reminders called Nudges to encourage customer engagement at just the right time to increase loyalty with rewards.

Build a loyalty and rewards program that’s uniquely you

  • Align your rewards program with your brand and stand out from the crowd with a customizable widget and rewards panel on your store.
  • You can adjust where the panel appears, add logos, banner images, advanced color options, and more!
  • Customizing your loyalty program takes minutes, with zero coding required.

Launch your rewards program fast

  • We’ve made it easy to set up and launch Smile reward programs. Most merchants have their first customer earning loyalty points within days!
  • If you get stuck, we have tons of resources for you to use, including help documents, guides, and videos on YouTube.
  • Our 24/7 online support team members are experts in loyalty, and can answer any questions you may have along the way—from technical questions to rewards and loyalty best practices for your business.

Start building your brand’s customer loyalty with Smile rewards today!

Launch date

Fits seamlessly into

  • Point of Sale
  • Shopify Flow

Integrates with

  • Shopify POS
  • Judge.me
  • Klaviyo
  • Gorgias
  • Mailchimp
  • Okendo

Free

Free

  • Points program
  • Referral program
  • Basic branding
  • Default reward emails
  • Analytics overview
  • Up to 200 monthly orders

Starter

$49/month

  • All Free features
  • Advanced branding
  • Customize reward emails
  • Remove Smile branding
  • 1 Smile app integration (e.g. Klaviyo)
  • Unlimited orders

Growth

$199/month

  • All Starter features
  • Nudges (engaging pop-ups)
  • Points expiry
  • Advanced analytics
  • 2 Smile app integrations (e.g. Okendo)
  • Unlimited orders

Pro

$599/month

  • All Growth features
  • VIP program
  • Shopify Plus exclusive features
  • Unlimited Smile apps (e.g. Gorgias)
  • API access (by request)
  • Unlimited orders

* All charges are billed in USD.
** Recurring charges, including monthly or usage-based charges, are billed every 30 days.

Reviews

4.8 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.

  • 5 of 5 stars
    86% of ratings are 5 stars
  • 4 of 5 stars
    9% of ratings are 4 stars
  • 3 of 5 stars
    2% of ratings are 3 stars
  • 2 of 5 stars
    1% of ratings are 2 stars
  • 1 of 5 stars
    2% of ratings are 1 stars

Design Letters DKK

Location Denmark

The app is super easy to use and gives clear guidance in the beginning to support the set-up. Furthermore, I had a great chat with David from customer support & received help with all my questions at a short response time.

Developer reply

July 4, 2022

Thank you for taking the time to leave us a review! Glad we were able to help, David is the man! 😎

Cheers,
Joshua - Smile Team 🧙‍♂️

pacifictouchnyc

Location United States

Love this app! It's very user-friendly and they have amazing customer service! Very helpful!Thank you!

Developer reply

June 30, 2022

Thank you so much for the kind words! It was a pleasure helping you today :) We are happy to hear that you love the app :) <3 -Jade

SBluuCosplay

Location China

This app is very nice!It works perfectly on our store.Thank you guys!good work!we plan to promote our rewards program now:)

Developer reply

June 30, 2022

We love hear that you are enjoying Smile! Thanks for taking the time to leave a review :)

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