Made by Shopify
Find more customers for less Shopify Audiences v2.0

Get your ads in front of higher converting audiences and reduce customer acquisition costs by up to 50% across the largest marketing channels.

Shopify Plus exclusive
4.5 out of 5 stars 6 total reviews Free

Finding new customers is harder than ever. More expensive, too. With Shopify Audiences, your ads reach the right people with custom audience lists powered by Shopify’s unique commerce insights.

Shopify Audiences is great for: Shopify Plus businesses across industries—from apparel to beauty, health to home goods.

Higher ad performance

Get enhanced targeting with custom audiences generated by millions of commerce signals and algorithms that are constantly improving.

More conversions, lower costs

Cut customer acquisition costs by up to 50% with Shopify Audiences v2.0, the latest version with even more effective algorithms.

Reach relevant customers at scale

Scale your marketing to the right audiences across the funnel on channels with the largest reach, including Meta, Google, and Pinterest.

At Hiya, we’re growing rapidly and constantly looking to reach new customers. Shopify Audiences has helped us affordably scale our reach to high-intent audiences—parents who want healthier options for their kids.

Darren Litt, co-founder, Hiya Health

Shopify Audiences

Drive more conversions at lower costs with Shopify Audiences v2.0

Free with Shopify Plus. Must be based in the US or Canada, and using Shopify Payments.