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Sumo - Free Exit-Intent Popups, Email Marketing Tools, and More

Sumo - Free Exit-Intent Popups, Email Marketing Tools, and More

Developed by Sumo

103 reviews
Price: From $0.00 / month More info
  • Grow your email list faster with high-converting opt-in forms—exit-intent popups, banners, discount coupons, cart casino forms, and more.
  • Integrated with major email marketing services including MailChimp, Hubspot, Klaviyo, Constant Contact, and SendGrid.
  • All-in-one marketing toolkit—share buttons, live chat, heat maps, Google Analytics and other marketing tools to grow your business.

Sumo is a full suite of FREE marketing tools trusted by 600,000 websites and businesses on the web. Start using Sumo marketing tools today to build an email list, win-back abandoning website visitors, and track your success every step of the way.

Best of all, you can get Sumo up and running in less than a minutes with no coding required. Install Sumo now to kickstart your email marketing efforts and start converting visitors into your lifelong customers.

What can Sumo do for me?

  • Turn website visitors into your paying customers by showing the right email popups to the right customers at the right time—all with ZERO coding skills required.

  • Grow your email list rapidly with high-converting email opt-in forms so you can stop losing customers and start focusing on growing your business.

  • Help you see your store performance with the built-in analytics and dashboard so you get to make better marketing decisions and track your success every step of the way.

Product Overview

Email Capture Features

  • Pop-ups that appear on clicks, exit intent, timers, page load and before people leave your page

  • Embedded forms and scroll boxes

  • A Smart Bar that stays glued to the top of your page with advanced display rules

  • A/B testing to maximize your conversions

  • Easy customization to mirror the look and feel of your site

  • Integrates with all email service providers (MailChimp, AWeber, Campaign Monitor, etc.)

  • Message Center so you have a free way to email your customers

  • Compliant with Google’s 2017 mobile SEO policy

Shopify Integration

  • Dynamic discount codes in Shopify for instantly offering discounts for people joining your email list.

Sharing Features

  • Highly customizable share buttons

  • Smart mode optimizes which social sharing options are most effective on a per page basis

  • Image Sharer let’s readers share your images to Facebook, Twitter and Pinterest

  • Highlighter let's your visitors highlight sections of your articles to share

Analytics Features

  • Heatmap to see where visitors really click

  • Content Analytics reveals how much of your page each visitor reads

  • View your Google Analytics right within your Sumo dashboard

  • Contact form for your customers to easily reach you


Sumo integrates with all the services listed below:

  • Campaign Monitor

  • Mailchimp

  • Google Analytics

  • InfusionSoft

  • HubSpot

  • Constant Contact

  • AWeber

  • ExactTarget

  • VerticalResponse

  • Pardot

  • Emma

  • Whatcounts

  • Zapier

  • Drip

  • Getresponse

  • Ontraport

  • ActiveCampaign

  • Klaviyo

  • Mailerlite

  • Feedblitz

  • iContact

  • Mad Mimi

  • MNB

  • InboxFirst

  • Sailthru

  • Vero

Latest Updates

  • 10/10 - We have added Live Chat, Push Notifications, Auto Responder and you can now send emails for free within Sumo. Make sure to setup exit pop up and grow your email list.

  • 6/20 - Smart bar can now appear at the bottom of your pages, TONS more templates for Scroll Box / Smart Bar and List Builder

  • 5/21 Added tons new List Builder design templates

  • Added URL shortener for all sharing tools

  • Made Scroll Box and Smart Bar (hello bar alternative) to Pro versions (AB testing, multiple popups, advanced display rules)

  • Updating Heat Maps (crazyegg alternative) and Content Analytics (scroll tracking) to more automatic tracking abilities

  • Added SMS and WhatsApp social sharing buttons

Frequently Asked Questions

Does Sumo offer a free plan?

Yes, you can signup for a free Sumo account for your Shopify store in minutes.

Do I need to know how to code to install Sumo?

No coding knowledge is needed.

Does Sumo offer technical support?

Yes, as a free Sumo user you get technical support via the Sumo website.

How difficult is it to remove Sumo from my store

Removing Sumo from your Shopify store is just as easy as removing any other app. No special coding is required.

Which other Shopify plugins are you similar too?

Some people compare us to Privy, JustUno, Wheelio, Spin-a-sale and a few more. Try us out for free to see the difference.

What should I do if I have questions?

You should reach out to us via help@sumo.com. We'd love to hear from you. You can also check out our FAQ.

Sumo - Free Exit-Intent Popups, Email Marketing Tools, and More reviews

103 reviews
  1. 5 stars (79 reviews)
  2. 4 stars (12 reviews)
  3. 3 stars (3 reviews)
  4. 2 stars (1 review)
  5. 1 star (8 reviews)

Really effective suite of products, I've already seen a boost in my email opt-in rate and I'm looking forward to getting active with some of the other features


Honestly one of the best apps you can get on the store. Thier guides online for traffic building are amazingly good. I highly recommend them.


Everything you'd want in a traffic building app... AND MORE!


I used to really like this app, but since all the updates, new pricing structure and new features they've added... NOW I LOVE IT!!!
Get it, implement it, use it!


Magnificently efficient! It works like a bomb. The free version is obviously not as sexy as pro - if you can afford pro, its a definite yes, yes, yes!


i'm a fan. we used to have a static field in our sidebar asking people to sign up for our mailing list. no one ever did. we installed this app and get a handful of signups each day. and since our email list is far and away our best sales tool, we're thrilled that our list is growing. we'll definitely make more profit than the $250/yr subscription fee, so the tool is a big win for us.


Very easy to use. It surely helps you to grow your e-mail list.


super easy to use! good for newbies, and old pros as well. informative content- always!


I went from gathering 0 e-mails, to gathering over 500 in 3 months.

I've used exclusively the free edition. The list builder app has been both an incentive to help my visitors finalize their purchase as well as a great tool for gathering a bunch of newsletter signups.

I use these mails for communicating with them when I have special sales but also for retargeting through Facebook. Reaching back to existing customer has (not surprisingly) been the most profitable marketing I've done in the past year.

This (and the discount app from Bold) are by far the most valuable apps on Shopify for our store. And this one is free...

Don't forget to sign up to their newsletter for some valuable tips on traffic building, newsletter crafting and more. In a world filled crappy and gimmicky advice, Noah Keagan and his team offer valuable and actionnable insight.


Simple to use, and the Pro version is excellent value. This system will grow your email subscribers, which should be one of your most profitable assets. Noah Kagan is one of the best marketers in the world, you can trust this guy to integrate Sumome into Shopify. The app is brilliant.


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