TikTok

good

good

nice

tres bon

glitches when setting up business account prevented complete set up., No way to work around

cxcxgxfvbjh tfh j fgjghj hhggyj dfhj tr hjtr hrth rthtrhrth

non è facile da utilizzare, ho speso tanti soldi ma senza nessun risultato, non ho chiuso nemmeno una vendita. e nessun supporto in italiano che può aiutarmi.

Integration only works for ads, which I wish I knew before spending hours trying to figure out why my products were not showing on TikTok Shop. Update from TikTok was:

"Our eCommerce solutions are undergoing a complete overhaul and eligibility and availability have been restricted due to this. This temporary pause means you will be unable to showcase your products directly from your Shopify store through your TikTok profile.

It will not be possible to activate your TikTok Shopping feature at this time, however, we do hope to have a solution to this soon and will be rolling out our new and improved Shopify integration to all our clients.

You can still use your catalog to create Video Shopping Ads which will present your products in a storefront-like experience, but this will require a paid campaign to be launched and will still link back to your website for purchasing rather than the transaction being conducted on TikTok."

Bien

There are some BIG limitations of this app.

Firstly (and most importantly), you can only link one Shopify Shop to an Ad Account - which causes big headaches if you've got multiple stores (for example, one per country). By contrast, Meta lets you connect multiple Stores to a catalogue and select which markets they are for; which is a far superior solution than having to make lots of catalogues and ad accounts.

Secondly, there is no longer any support for TikTok Shop (i.e. users being able to buy directly inside the TikTok app). This integration was the only way that TTS made sense as a proposition, otherwise it's an incredibly manual and slow process and as a result it's not worth enabling. Again, this is a feature that Meta's Shopify app offers.

Lastly, TikTok doesn't support Supplementary Feeds - so if you wanted to add any additional information (custom labels, alt images etc) then it all has to be directly added to your Shopify - as you won't be able to add any further info within TikTok. This is a feature that, once again, Meta (and Google) offer in their integrations.

Hopefully they address these issues in the future, but in the meantime the app needs a lot of work to bring it into parity with their competitors.