Trialfire Attribution
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# 营销智能 我们生活在一个多渠道的世界。我们现在可以获取比以往任何时候都多的性能数据,但对这些数据是否真实反映我们的营销现状的信心却越来越低。第三方广告平台、代理机构和营销工具都是孤立的,它们只衡量自己的表现,但你的营销是协同工作以驱动结果的。不要让错误的测量杀死好的想法。第三方测量(和第三方cookies)永远无法提供你的营销现实的真实代表。 ## 营销智能是: 1. 跨整个客户旅程的第一方跟踪 2. 广告归因,与银行账户的数字相符 3. 对你有意义的以业务为中心的KPI # 准确的归因建模 Trialfire使用先进的归因建模,考虑每一个客户接触点,以正确地将信用分配给营销渠道和活动。与依赖过时且误导性的归因模型(如最后一次点击)不同,这种模型会导致错误的结论并花费你的钱,你将真正理解你的营销投资的回报。 # 客户旅程跟踪 Trialfire自动跟踪你的所有客户交互,跨越客户旅程,并将其与来自你的广告平台(如Facebook和Google...
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3 条评论
Wow is all I can say. We needed to get a better grasp of data, who was visiting and from where. Trialfire goes above and beyond. Its like google analytics but on steroids. Love the design and easy to find information. Many creative ways to use this software going forward.
Jack Bendahan DapperGanger
Trialfire is a great tool for providing deep analytics not currently available from existing sources. It provides all the necessary data to make informed decisions about your business. Christine Carlton - Founder & CEO, The September
This app is borderline amazing. The analytic info it offers is very vast. Likely the most I've ever seen in one app, let alone a free one.
However, customer support is NON-existant. They simply do NOT respond to very simple requests.