Auto & real-time tracking
Everything on autopilot: Profit, COGS, Shipping, Transaction, Handling & Custom costs. Sync Ad Spend (FB, GG, Bing, Snapchat).
LTV & Product analytics
Dig deep and discover single product insights and your customer lifetime value to make better decisions.
Handy mobile app
Monitor any time, anywhere. See reports of multiple stores combined to better understand your finances.
About TrueProfit ‑ Profit Tracking
About True Profit
We started as entrepreneurs but ended up as problem solvers for one reason: No souls in this world enjoy wasting hours bouncing from one financial report to another - only to know their profit. We don't think you love it either.
Today we help store owners save 20+ hours each month by turning profit analytics into a simple and lovable experience. You deserve to enjoy the experience of counting your money without any nuisance.
TrueProfit is a profit analytics app that does exactly what it says: showing your true profit. All in real time and on autopilot.
Keep track of all costs in real time
- Cost of goods sold (COGS): Add and manage COGS of each product. Either enter COGS manually, import from Shopify's cost-per-item, upload a .csv file, or estimate it as a percentage of sale price. Go back and update when needed.
- Ad spend: Sync Ad spend from Facebook, Google, Bing, Snapchat in real time.
- Shipping cost: Quickly add a flat rate or set super advanced shipping rules based on countries and products.
- Transaction fees for each payment gateway (PayPal, Stripe, 2checkout, etc.)
- Handling fees of each product/variant.
- Custom costs: Manage your one-time or recurring costs easily.
Automate profit calculation
Once you've completed setting up your cost structure, all factors will be automatically considered to give you a true profit analysis - without spreadsheet!
Monitor on the go with mobile app
Easily monitor your profit with our handy mobile app (pun intended) - either as single stores or multiple stores combined.
Knowing how valuable your customers are to your business and act upon it. Monitor the related metrics: LTV, CAC, LTV:CAC Ratio, Repurchase Rate and also Total Revenue (upcoming).
Unearth actionable product insights
Make data-driven decisions once you discover which products matter most to your business (money-wise). See the breakdown metrics of each product: views, adds to cart, ATC rate, purchases, conversion rate, revenue.
Manage single order metrics and adjust COGS & shipping costs of orders when necessary.
Add different COGS over different time ranges for one product.
Quantity breaks for shipping costs
Quantity breaks allow shipping cost to be different (to the first item) from the second item onwards.
Report via email
Receive profit report on a daily, weekly or monthly basis without the hassle of logging in every day.
Set and forget
One time setup and you're good to go. Only go back and make updates when necessary.
- Facebook Ads,
- Google Ads,
- Google Analytics,
- Snapchat Ads,
- Bing Ads
Pricing 14-day free trial
* All charges are billed in USD.
** Recurring charges, including monthly or usage-based charges, are billed every 30 days.
The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.
Most recent reviews
Great App. Fast and best Customer Support! Love t. Works very good and you can track everything in you store better and easyer. 5 Stars. Use it with 5 Sores.
Happy with TrueProfit. We moved from OrderMetrics as they secretly seemed to be increasing the price to 100 dollars a month based on the amount of revenue we did thinking that we wouldn't notice. I recommend trueprofit, very simple to use, and connects with Facebook, Google, Snapchat, tiktok and many more ad platforms.
The difference between this and other profit calculators is, that its super easy to set up, there are little to no bugs, the support team answers really really fast and the best of all: They have a mobile app thats super clean and looks amazing! Love to always be able to look up my shop stats whenever i want to :)