Swatch King ‑ Variants Options

Color Swatch, Variant Image, Variants on Collection Page &..

  • Popular with businesses in the United States

Free plan available. 30-day free trial. Additional charges may apply.

App highlights

  • Seamless workflow: use directly in Shopify admin

Product Swatches, Swatches on Collection Page, Product Groups


4.9 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.

  • 5 of 5 stars
    98% of ratings are 5 stars
  • 4 of 5 stars
    1% of ratings are 4 stars
  • 3 of 5 stars
    0% of ratings are 3 stars
  • 2 of 5 stars
    0% of ratings are 2 stars
  • 1 of 5 stars
    1% of ratings are 1 stars
691 - 700 of 730 reviews


We used this app to create a customized swatch selection feature. The team was extremely helpful and really met our needs with the project. Overall we are really happy with the functionality and how it has helped evolve the shopping experience.

Valentine Wigs

Brilliant, just what we need, their support went over and beyond expectations by developing the bulk import feature. It is the only variant option app to have this feature, essential if you have a large stock with many different options.

It is easily the best app for variant options, believe us we have spent months testing them all!!

Also the team is so helpful with customising the app just the way we asked for it.

They are very quick to respond to questions with honest advice and support.

Behind this app is a world class team of professionals. You will not be disappointed!

ID Stronghold

We were looking for an easy to use swatch app that also would show on the collections page. This app was super easy to use and install and we didn't have to create any custom swatches. Right after install the swatches didn't show up on the collections page but with a quick email to them they had it fixed in just a day.


Works perfectly for adding variant options and swatches, and the support is amazing and helped with all requests in great time. Would definitely recommend!

GRADE Mobile

Excellent aftersale support. Fast response. Hands down the bast swatch app that we have found on Shopify App store.

All Hung Up

After trying several variant apps, this one is hands-down the best! Nothing to code (we have the Debut theme), just click what settings you want and everything works. I wanted one custom modification and their support team helped within a few hours! Stop your search and get this app.

Hair to Beauty

Amazing app for image swatches. Even better customer support. They answer within a day and change everything you need! No need to do coding!

Warriors & Scholars

Great app. The swathes pop much more than standard thumbnail images. We have seen an uptick in customer engagement already. The CS and tech team are amazing. We had an installation issue and they were very prompt in getting it solved.


This app works awesome and is super easy to setup. Already increased engagement of my users. i´m very happy wit this app also awesome support.

Global Seafoods North America

I used this app for few days, I feel I will stay with this app. It give me what I need to show variants clear to customers. You can check how it work on my site I wish one small adjustment in coding, but it is not big deal, just make Super perfect from Perfect. Customer service very helpful, I ask question, which beyong of app, they help me.