Variant ‑ AI CRO

Variant ‑ AI CRO

Pricing
From $949/month. Free trial available.
Rating
5.0 (4)
Developer
Variant

AI-first platform for CRO that detects and builds your highest value opportunities.

Variant helps Shopify brands increase conversion rates by using AI-powered personalization, product recommendations, and fast A/B testing. Detect high-intent customer segments automatically, personalize product pages, cart, and checkout, and run unlimited experiments with a no-code visual editor. Variant combines autonomous AI CRO insights with built-in testing and a dedicated CRO consultant to drive measurable revenue growth.

Variant helps Shopify brands increase conversion rates by using AI-powered personalization, product recommendations, and fast A/B testing. Detect high-intent customer segments automatically, personalize product pages, cart, and checkout, and run unlimited experiments with a no-code visual editor. Variant combines autonomous AI CRO insights with built-in testing and a dedicated CRO consultant to drive measurable revenue growth. more
  • AI-powered A/B testing with a fast no-code visual editor
  • Automatic customer segment detection & real-time personalization
  • Personalized product recommendations on PDP, cart & checkout
  • AI-driven merchandising, bundles & cart upsells
  • Autonomous CRO insights + dedicated CRO consultant

Languages

English

Works with

Pricing

Start

$949 / month

or $10,249.20/year and save 10%

7-day free trial

Grow

$1,699 / month

or $18,349.20/year and save 10%

7-day free trial

Scale

$2,999 / month

or $32,389.20/year and save 10%

7-day free trial

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days.

Reviews (4)

Overall rating
5
Counts per rating level
  • 100% of ratings are 5 stars
  • 0% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 0% of ratings are 1 stars
March 10, 2026

With Variant, we’ve finally moved past 'one-size-fits-all' marketing. Their AI automatically detects visitor intent and serves a personalized experience to every single customer in real-time. We’re seeing a massive lift in engagement because our store finally 'speaks' to what our shoppers actually want. It’s the closest thing to having a personal shopper for every visitor on our site.

Letifly Lights & Decor
United States
About 1 month using the app
March 10, 2026

We’ve been using Variant to handle our CRO, and the biggest game-changer has been the AI Dev Agent. We no longer have to wait weeks for our developers to code A/B tests. Variant identifies the friction points and deploys the experiments automatically.

Yon-Ka Paris
United States
About 1 month using the app
March 5, 2026

From the first call with Ben at Variant, I knew we finally found what 1ITEM was looking for. We were stuck at a 1% conversion rate, but with Variant, we quickly saw it jump to 1.7% and even hit 2.2%. It really feels like picking up money off the floor.The best part is that we stopped chasing our developers for every little change. What used to take our team days or weeks now happens in just a few hours thanks to their AI Dev Agent. We get perfect A/B testing and clear answers on what actually works without the headache.The team is great, they stay in touch daily, and the ROI is huge. If you’re on Shopify and want to grow fast, you need this app. It completely changed how we run our store. Good Luck

1item
Israel
30 days using the app

Support

App support provided by Variant.

Developer

Variant

Sheinkin 41, Tel Aviv, 60920000, IL

Launched

January 12, 2026

Data access

This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .

View personal data:

Customers, store owner, blog contributors

  • Customers

    Name, email address, phone number, physical address, geolocation, IP address, browser and operating system, browsing behavior, client ID cookie

  • Store owner

    Name, email address, phone number, physical address

  • Blog contributors

    Email address, IP address, browser and operating system

View and edit store data:

Customers, products, orders, store analytics, Online Store

  • View customers

    Browsing behavior, customer data

  • Edit products

    Publications of products on sales channels, product listings, products, collections

  • View orders

    All order history for the last 60 days

  • Edit store analytics

    Web pixels, reports

  • Edit Online Store

    Metaobjects, theme, Online Store pages

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