Varify: Checkout A/B Test

Optimize checkout with custom components. Run A/B tests to improve your conversion rate.

Many merchants lose potential sales at the final stage of the buying journey due to a lack of trust or information. This app allows you to enhance your checkout by adding custom components like shop USPs and testimonials. Beyond simple customization, you can validate every change using built-in A/B testing functionality. This data-driven approach helps you identify which elements actually improve performance, allowing you to refine the checkout.

• Add USP banners and trust badges directly into your checkout
• Run experiments to see which checkout elements actually drive conversions
• Track how each component impacts user behavior with clear, data-driven insights
• Display customer testimonials at the final stage of the buying journey