Varos

Benchmark KPIs like repeat purchase, abandoned checkout & more

Free
Varos on Shopify. Shopify Benchmarks and analytics.

Key values section

Plan with confidence

See real-time Shopify KPI benchmarks from brands just like yours. See how you stack up to other brands before deciding where to focus.

Updates when you need them

Get weekly updates in your inbox telling you how your performance compared to similar companies in the last week.

No configuration required

Accessing the data is easy; it just takes a few clicks.

Varos

Varos

Increase profits with insights into how your KPIs stack up to your DTC peers.

Stop looking at your KPIs based on historical data alone.

With Varos, you can benchmark your KPIs against similar brands to yours.

You'll now be able to answer questions such as:

  • Was spike in revenue due to my performance or the market?
  • Is my repeat order ratio good compared to other companies?
  • Am I discounting more that my peers?
  • Did everyone else's acquisition costs also rise by so much?
  • How much room is there to improve in my return rate?

How does it work?

Varos integrates through your marketing stack, aggregates and anonymizes KPIs from hundreds of similar companies and shows you how you stack up in real time.

You can drill down on KPIs to see the metrics by country, customer type and more.

Supported Metrics and KPIs for benchmarking

You can benchmark your Shopify KPIs. Supported KPIs include:

  • Revenue Growth
  • Percent of Orders from Repeat Customers
  • Returned Orders Ratio
  • Abandoned Checkout Rate
  • AOV
  • Cohort analysis of repeat purchases

Other Platforms you can benchmark

  • Facebook Ads
  • Google Ads
  • TikTok Ads

There are even more metrics in the dashboard and we're constantly adding more.

All data is anonymized and aggregated, so there's no way to directly see whose data belongs to who.

Launch date

Integrates with

  • Facebook
  • Google Ads
  • TikTok
  • Facebook Ads
Varos

Varos

Increase profits with insights into how your KPIs stack up to your DTC peers.

Stop looking at your KPIs based on historical data alone.

With Varos, you can benchmark your KPIs against similar brands to yours.

You'll now be able to answer questions such as:

  • Was spike in revenue due to my performance or the market?
  • Is my repeat order ratio good compared to other companies?
  • Am I discounting more that my peers?
  • Did everyone else's acquisition costs also rise by so much?
  • How much room is there to improve in my return rate?

How does it work?

Varos integrates through your marketing stack, aggregates and anonymizes KPIs from hundreds of similar companies and shows you how you stack up in real time.

You can drill down on KPIs to see the metrics by country, customer type and more.

Supported Metrics and KPIs for benchmarking

You can benchmark your Shopify KPIs. Supported KPIs include:

  • Revenue Growth
  • Percent of Orders from Repeat Customers
  • Returned Orders Ratio
  • Abandoned Checkout Rate
  • AOV
  • Cohort analysis of repeat purchases

Other Platforms you can benchmark

  • Facebook Ads
  • Google Ads
  • TikTok Ads

There are even more metrics in the dashboard and we're constantly adding more.

All data is anonymized and aggregated, so there's no way to directly see whose data belongs to who.

Launch date

Integrates with

  • Facebook
  • Google Ads
  • TikTok
  • Facebook Ads

Reviews

5.0 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.

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  • 4 of 5 stars
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  • 1 of 5 stars
    0% of ratings are 1 stars
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Skratch Labs

Location United States

This app could be a real game changer for your eCommerce store. We spend advertising dollars with several social platforms and being able to compare ROAS, CPC, etc. with other brands in our own vertical is very insightful for what need to do to accomplish our goals. I would recommend downloading app and checking it out.

RYLA

I've been looking for an app like this for a long time. Super helpful to understand how my Shopify and Facebook ads KPIs compare to other merchants. Helps me identify areas for improvement. And it's free! Highly recommend.

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