Velvet

Hide prices and buy buttons from unapproved visitors while B2B or tagged wholesale buyers shop.

Velvet hides storefront prices, buy buttons, checkout buttons, and price metadata from visitors who are not approved to buy wholesale. Use Shopify Plus B2B company status or a customer tag to decide who can see pricing. Approved buyers shop normally. Everyone else sees a customizable request-access CTA instead of purchase controls. Enable Velvet from the theme editor with no code changes. CSS loads before the page paints to reduce price flash, and theme extension uninstall stays clean.

• Hide prices, buy buttons, checkout buttons, and price metadata
• Show pricing to Shopify B2B contacts or tagged wholesale customers
• Set up in theme editor with customizable request-access CTAs