VidPoint: Shoppable Videos UGC

We’ve been using VideoPoint in our business now for a couple of months, having previously used an alternative ‘major’ provider who positioned themselves as the standard for a shoppable video app.

After contacting practically all companies on the Shopify App Store we decided to make the jump to VideoPoint as other providers couldn’t provide the features we needed, they didn’t listen to feedback and they didn’t take the time to understand our business.

From the get-go Kostas and team were eager to hear about our business, our goals and roadmap. Kostas took the time to visit our site, understand our vision and suggested how we could utilise the best of VideoPoint’s features to help our business.

The onboarding and implementation of VideoPoint was tailored to our business and was made seamless by constant check in’s and extremely responsive communication. The VideoPoint dashboard is user friendly and easy to manage large volumes of product tagging.

We’ve integrated VideoPoint video pages as a core functionality of our store. The UI is sleek and works smoothly. We upload hundreds of products per week which are tagged on VideoPoint and this has had no impact on our site speed. To date, we haven’t experienced any outages or major bugs and VideoPoint widgets have performed smoothly even when site traffic was high. We’d previously experienced issues with our old provider where the video feed was buggy and couldn’t handle high traffic - so much so that customers even fed this back to us directly. It seems all these problems don’t exist with VideoPoint.

VideoPoint’s pricing is competitive with other providers but where they stand out is in the metric they use to measure usage. Other providers use impressions which often led to us having higher usage comparative (and subsequently we incurred surcharge fees) whereas VideoPoint have opted for video views as their metric. It’s also great that there isn’t a watermark on any of their paid plans (something our previous provider only offered on their highest tiered plan).

As a result of using VideoPoint we’ve experienced a huge boost to conversion rates. Customer feedback has been fantastic and it's helped us grow our brand rapidly as it's a USP to our industry/market. Kostas and team have listened to our feedback and are helping us develop customised features so we can better serve our customer base.

Kostas truly cares about his clients and wants them to succeed. We’ve been extremely impressed by VideoPoint to date and look forward to growing our business with them.

VideoPoint has truly transformed our store! Adding shoppable videos to my product pages was incredibly simple, and it immediately increased customer engagement. I highly recommend it for anyone looking to enhance their website with video content

Highly recommend VideoPoint! Here's why:

Super easy setup: Took less than 5 minutes to install and go live, no coding needed.

AI auto-tagging: Saved us tons of time by automatically linking products to videos.

Boosted conversions: Saw a noticeable uplift in conversion rates and time on site almost immediately.

Shoppable video widgets: Love the carousels and story formats — they look amazing on our site and blend perfectly with our theme.

Detailed analytics: Clear insights into video views, conversion rates, and revenue uplift.

Instagram Reels integration: Easily pulled in our best-performing IG content and made it shoppable.

No impact on site speed: Important for us — videos are lightweight and load fast.

Overall, really impressed — it added real value to our store without extra hassle.

Game-Changer for Conversions – A Must-Have App!
We’ve tested countless CRO tools, but VideoPoint blew us away. Within days of adding shoppable videos to our product pages, we saw an 11.8% lift in conversion rate—and this wasn’t a guess. It was A/B tested using VideoPoint’s built-in experimentation module, so we know the uplift is real.
The integration was seamless, and their AI automatically tagged our products in the videos—no manual setup needed. It literally turned our existing Instagram Reels and UGC into high-converting shopping experiences. Our PDPs finally feel alive.
Support has been top-tier—super responsive, strategic, and clearly invested in our success. They even shared personalized tips on where to place videos to get the most uplift.
If you rely on video to drive sales, this is the one app you can’t afford to skip. It’s the easiest win we’ve had in our Shopify stack this year.

As a Shopify Plus store, it was important for us to have a solution that saves time, integrates seamlessly, and drives measurable results.

VideoPoint’s AI-tagging was a game-changer - it automatically linked our products to the right moments in video, reducing manual work to a minimum.

We had invested in professionally produced UGC content and wanted to maximize its value beyond ads. Embedding shoppable video directly on product and collection pages gave that content a second life – and boosted conversions.

The results speak for themselves. During the trial period alone, we saw a clear uplift in conversion rate. Their built-in analytics show how each video performs, so we can easily spot the top converters and repurpose them in paid campaigns.

Highly recommended if you care about speed, results, and making the most of your video assets!