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Wholesale Hero - Wholesale Pricing

Wholesale Hero - Wholesale Pricing

Developed by Booster Apps

140 reviews
Price: $39.99 – $59.99 / month Free Trial: 7 days More info
  • Save countless hours of time and effort maintaining a separate wholesale store
  • The MOST fully featured wholesale app for Shopify. No duplicate variants or janky methods like other apps. It just simply works..
  • Increase sales by incentivizing wholesale customers through volume discounts and other wholesale sales methods

Maintaining a separate wholesale store is a time consuming and expensive process...

...and above all, there isn't a solution built within Shopify...

✔ Wholesale Hero adds a flawless wholesale experience into your existing store within 5 minutes!!

  • ✔ Reclaim your precious time and expenses

  • ✔ Increase revenue through taking advantage of wholesale sales methods provided by the app


♕ Over 4,000 Shopify stores trust us as the top Wholesale app for Shopify with over $625 Million worth of wholesale orders processed in 2017 so far ♕

Getting started is as easy as choosing a discount rate and tagging a customer with a "Wholesale" tag.

This will automatically display Wholesale prices for that customer. It's as simple as that!

Check out a demo store with Wholesale Hero installed


Who is this app for?

Stores using the app range from small businesses to some of the largest Shopify stores online. We recommend having an established business before installing the app.

Recent Updates

Last update: OCT 2017

The app is the most actively updated wholesale app in the app store. View some of our recent updates.

Sounds good, but how is Wholesale Hero different from other apps?

  • Unlike other apps, Wholesale Hero is actively maintained! (See our recent updates section) We are a fully dedicated team and listen to your feature requests and implement them as soon as possible.
  • We pride ourselves on offering the best customer support possible. Please check our reviews and see what our satisfied customers say :)
  • Unlike other apps, there are no hidden fees for additional addons.
  • The ONLY app to offer integrated Net 15/30 orders and manual order processing.
  • The ONLY app to not create duplicate variants. These will not allow you to use any inventory app for your store. Duplicate variants will also break prices on your sales channels such as Facebook, Pintrest and Google.
  • The ONLY app to not create thousands of discount codes for your store! This is HUGE.
  • The ONLY app of it's kind to allow setting individual wholesale prices instead of a percentage discount.
  • THE ONLY app that allows you to set discounts and forget about them. No need to manually sync discounts whenever you change a product like every other Wholesale app.

Great! What can it do exactly?

As the #1 Wholesale App we won't be beaten on features :)

Along with offering a simple solution we also offer the widest range of features for customizing your store's Wholesale needs.

Create Multiple Discount Groups:

Set up different discount groups for different customer types. Eg:

  • Customers tagged Wholesale will see 30% discounts

  • Customers tagged VIP will see 20% discounts

Then specify how to apply the discount

  • Set discounts across the entire store

  • Set discounts for only specific collections

  • Set discounts for only specific products

Incentivize Customers to spend more by:

  • Setting minimum quantities or total prices that must be met before a discount can be applied

  • Offering extra discounts to customers who spend over a certain amount

Show certain products for certain customer types

By simply tagging a product you can

  • Hide certain products from certain customers

  • Show certain products from certain customers

  • This way you can hide wholesale products from retail users and vice versa

    Auto Tag Customers: (Professional Plan - $59.99)

    No need to tag customers manually. Automatically tag customers based upon:

    • The customer's lifetime amount spent

    • The customer's number of orders

    • The customer's country

    Automatically send personalized emails to customers when they are automatically tagged

    Individual Pricing: (Professional Plan - $59.99)

    Set individual prices for each product. We allow you to set specific wholesale prices for individual variants instead of a blanket percentage discount rate.


    Support and FAQ

    Please view our extensive help site or contact us at help+wh@boosterapps.net with any questions.

    Please Note: THERE IS NO DOWNTIME IN ACTIVATING THE APP. Transitions are seamless and activated instantly.


    Booster Apps' Proven Reliability

    We are fully dedicated to supporting our customers. Based in the US and Europe, we are a full time development and support team focused purely on building outstanding Shopify Apps.

    • Over 60,000 Shopify stores use our apps

    • Over 6,000 ★★★★★ app reviews

    • Over 10 years ecommerce experience

    Feel free to get in touch at any time along the way should you need us.

    Here's some other apps that we've proudly built :)

    Restocked Alerts
    Back in stock alerts for your customers

    Edit orders instantly

    Upsell Hero
    Targeted In Cart Upsells



    We take our reviews very seriously - we are fully committed to providing the best Wholesale experience on Shopify possible. We are a team working full time on this app.

    We reach out to every poor review we receive and always try and rectify the issue. Often, issues are resolved or new versions of the app are released but old reviews remain intact :(


Wholesale Hero - Wholesale Pricing reviews

140 reviews
  1. 5 stars (114 reviews)
  2. 4 stars (6 reviews)
  3. 3 stars (8 reviews)
  4. 2 stars (3 reviews)
  5. 1 star (9 reviews)

I was skeptical when I read some of the negative reviews, but after working with this app for a while it's been fixing so many of our Wholesale pricing issues. We used to use Bold Customer Pricing, but it created a LOT of issues, mostly by the fact it has to make several variants for every product. This app? No more variant problems. Our site now loads faster, our inventory reporting is now much cleaner, and our pricing isn't messed up. App install was fast. Works just the same as Bold Customer Pricing, but WAAAY better. Very satisfied!


After looking at numerous different Wholesale apps - this is by far the best out there.. If you are thinking about getting another - do yourself a favor and save the hassle by getting this!!!


The following features do not work: minimums, shipping fees, and hidden products. The support isn't there either when you ask why it's not working. I have been having to deal with new wholesale clients ordering below minimums, not being charged shipping, and ordering products we don't offer wholesale. A complete nightmare. Don't bother with the app - doesn't do what it claims.


not sure yet...Im just installing the app for the first time.


We've been using Wholesale Hero for our program for close to a year now. All the functionality that we needed is there.

Their customer service is top-notch. I've been in contact with Russ a couple of times over a few different issues, and he's always been helpful, and very responsive.

The "Individual Pricing" screen is the only semi-complaint I have. I wish that the Product and Discount rows were static. We have a TON of discount groups set up, as well as over 1,000 SKU's so the screen can be a PITA to navigate. The bulk export/import feature works fine, but if I just want to tweak a couple of pricing groups, or a few products, it would be much easier if that screen was a little better.


So far, so very good. We are only getting started with the app but so far we have found that it does EXACTLY what it claims to do which isn't always the case, the install was quite easy, and the team behind the app answered our few little queries within an hour.


Just getting started but after trying a couple of Wholesale Apps this one is by far the best! Super easy setup and has the most features. Recommended!

EDIT: Thanks to Ross and the team! We had an question that needed instant attention and they came back to us on a Sunday within 15 minutes!

Highly recommended!


I've been testing my system for a couple weeks...and it's working! I'm so excited to have system that works for my wholesale needs that can run off of my retail website.

The team has been VERY responsive to all of my questions, and patient when I was being a dumb-dumb and asking redundant questions. They even edited the code on my site so that wholesale customers ONLY had the option to place a purchase order, and didn't have an option to pay (due to the made to order nature of my items)

There is a little more clicking than I would love...having to go back to wholesale hero to apply prices for manual orders....Not having it apply my pricing to products I add at checkout (that don't exist in my store...usually custom) But that's small fries compared to how much it DOES do. The comparison prices for similar systems that are more streamlined and require less clicking start at $1500 a month, from what I can tell...So I'm getting a great deal.

I imported all of my wholesale customer list tagged as wholesale and whnet and tax exempt, then they are pretty much ready to roll!

Thanks Wholesale Hero!


If I could give a negative review I would. We were pretty happy to see how easy things were to implement products and groups from within the admin... UNTIL... we learned that only Wholesale Hero can perform the necessary theme edits which could take anywhere from 1-x days. There was no chat or telephone support, so our only option was to email and wait, and wait we did.

My email asked: "Is there any possibility this can be sooner? Really need this set up asap. Happy to do myself with the right instructions. Would be way easier if you guys had chat. Please advise."

The next day we got a "No problem, we'll follow up here later today as soon as everything is setup and the HIDE/SHOW function has also been added by our team.", which completely dismissed my questions, but sure I thought, we'll give them some time then since they say it'll be all set up.

The following day I followed up with: So is this something that only you guys can do? I'm a developer, so I'm comfortable in code as well. There is some other logic that I'd like to incorporate in, and it all gears around inventory, so I can't really do much until you guys are done. Do you have a chat room available? Eg. Slack, Telegram, etc. Would be far more efficient if to communicate instead of email. We're in a bit of a time crunch here, so I need to get to my punch list as well, so would appreciate the feedback."

Half a day later? No word, so i followed up again to see if they had any updates.

An hour later, i get this from their CEO: "Apologies for the delayed response. I'll get this taken care of for you now."

7 hours later.... "Thanks for your patience here. I've taken a look into this for the last couple of hours and I'm afraid your theme isn't compatible with the app despite our best efforts :(

I'd recommend uninstalling at this time unfortunately - once again apologies for the hassle here."

This theme isn't any more advanced than the average shopify theme, and yet they gave up after just a short period of time without even the thought to work with me?

I was pretty disappointed, and I shot out another email explaining that I'm happy to help if you just tell me where your code needs to go. Finally, this morning I got back a reply, which basically said "Our team spent some more time at this but unfortunately were still un-able to successfully integrate the app with your custom option selector. Sorry we couldn't be of more help here."

Again, no willingness or acknowledgment to working with me, but rather just "oh its too hard, so uninstall our app and go somewhere else" Honestly its some html and js, it's not that hard to code out; especially if you talk to someone that is currently developing it!

In the end its a complete waste of time, and disregard to reading and responding to an email.


Very helpful app. Customer service is great, very fast to respond and always helpful

$39.99 – $59.99 / month

Unlike other apps we don't have hidden additional costs

  • FREE theme setup
  • FREE cart requirements setup
  • FREE net orders setup
  • FREE hidden products per discount group setup

7 days


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