SMS Marketing

SMS Marketing

by Winback

SMS+MMS Marketing for Abandoned Carts, Followups, & Campaigns

5.0 of 5 stars(79 reviews)

SMS Marketing on Autopilot

Automatically recover abandoned checkouts with SMS + MMS. Automatically send followup texts to drive post-purchase upsells.

SMS Marketing Made Easy

Once you install the app, you're literally ready to go. No other setup required. Use our message templates right out of the box!

SMS Marketing Compliance

Fully TCPA compliant SMS and MMS marketing for abandoned carts, post-purchase follow-up messages, and campaign blasts

About SMS Marketing

SMS for abandoned carts

SMS is the most effective way to recover abandoned checkouts. We know because we've built apps that have done abandoned cart recovery through email and FB Messenger. SMS is by far the best in terms of open rates and recovery rates.

According to Mobile Xco, SMS messages have a 209% higher response rate than phone, email, or Facebook.

SMS for post-purchase upsells

Winback sequences are a powerful way to turn customers into repeat customers. It's our signature feature and VERY effective. Send a follow-up text after they've had a couple days to receive the product. Then follow-up again 30 days and 90 days later to let them know you miss them. Just like abandoned carts, the 2nd and 3rd messages will not get sent if they came back to purchase.

SMS for browser abandonment

Our mobile popup triggers when a shopper browses a product page but hasn't added to cart yet. With 2 taps, the shopper will get your abandoned cart sequence about the item they were looking at if they did not purchase the product.

Proof it works

Unlike other SMS apps, we give you insights into each message you send out. Our logs show you each person that was texted and what action they took. We link back to your Shopify CRM so you can see each customer's journey.


Plans start at $14/month. And go up in $15 increments for every 1000 additional messages. Usage-based pricing is also available

International SMS

ALL countries are supported. But please note that customers in countries other than the US and Canada have an extra cost that can be up to 10X higher than the US/Canada due to international carriers being more expensive.

Our default plans (without adding usage-based pricing):

  • US & Canada - $0.01/message

  • UK - $0.08/message

  • France/Italy - $0.11/message

  • Australia - $0.11/message

  • India - $0.06/message

See the app in action

Explore how the app works in an example store.

View example store

Media gallery


Pricing 30-day free trial


  • 1000 message credits/month

  • Abandoned cart automation

  • Winback automation for post-purchase followup

  • Mobile popup for browser abandonment


  • 4000 message credits/month

  • Abandoned cart and winback automation

  • Mobile popup for browser abandonment

  • Campaigns


  • 8000 message credits/month

  • Abandoned cart and winback automation

  • Mobile browser abandonment

  • Campaigns

  • Regular zoom calls to review account


$15 for each add'l 1000 messages

  • 20,000 message credits/month

  • Abandoned cart and winback automation

  • Mobile browser abandonment

  • Campaigns

  • Regular zoom calls to review accoun

* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.

5.0 of 5 stars

The overall rating reflects the current state of the app. It accounts for all app reviews but prioritizes the most recent ones.
  • 5 of 5 stars
    100% of ratings are 5 stars
  • 4 of 5 stars
    0% of ratings are 4 stars
  • 3 of 5 stars
    0% of ratings are 3 stars
  • 2 of 5 stars
    0% of ratings are 2 stars
  • 1 of 5 stars
    0% of ratings are 1 stars

Most recent reviews

Ocha & Co.

Joe reached out to us and asked us whether we would like to trial his new SMS app. Decided to give it a go as I was not really happy with the performance of our traditional email cart abandonment flow. We have already taken $470 since we started using SMS Marketing and have completely moved over from email to SMS after only 3 days!

Developer reply

June 22, 2020

Thanks Gary.

I know you're keen on completely replacing your Klaviyo emails with our app. I appreciate the confidence you're putting into SMS. But I also recommend having both email and SMS, as multiple touch points seem to be the best practice among merchants.

Regardless of whether or not you keep Klaviyo, I do recommend turning on the Winback feature of our app. That's our signature feature, and it drives a lot of upsells and repeat purchases. I recommend turning on the 1st winback message, and making it one day after delivery. Since shipping times can vary greatly, sending the message based off of X days after delivery instead of after order or fulfillment will guarantee good timing.

Your customers will be pleasantly delighted to hear from you 1 day after delivery of their products. You will be very fresh in their minds, and gain a lot of goodwill capital simply by following up.

The subsequent winback messages (ex 30 or 90 days later) can be used for up-selling. But the 1st message 1 day after delivery does wonders in your customers' minds. And some of them will buy again because of it (without you even prompting!)


Good app, seems like its working so far and the developer of the app is hands on with great communication

Developer reply

June 22, 2020

Thanks for the review. Hope it's OK that I point out that the app has generated $685 for you in just the free trial, which is not even over for you yet!

Hope you'll become a paying customer at $14/month soon. But for now, enjoy the free extra sales :)

Arthur J Hawke

Great app & joes super helpful & goes out of his way to help get everything set up and running from the beginning

Developer reply

June 22, 2020

Thanks for your review. I'm impressed at how you've optimized your messages (down to the 160 char limit). We built this app for anyone to quickly and easily get started w/ SMS marketing, but it's also great to see a master marketer like yourself getting a lot out of it!