ActionHub Audience Targeting

Improve marketing impact and sales conversion with action-based campaign selection and CTA targeting

ActionHub determines the actions each customer should take to increase engagement, retention and long-term sales. Actions include visiting specific store pages, browsing specific tags, and buying specific products. Integrate action recommendations into sales and marketing channels to optimize campaign creation and audience selection. ActionHub was developed by the architect of similar data-driven decision making systems at industry leaders such as Amazon and Activision with proven results.

• Leverage enterprise data science methods for experience personalization
• Use real-time recommendation segments in sales and marketing channels
• Enable targeted campaign decision-making optimized to drive engagement
• No additional account registration or sign-up required, installed to shop admin
• Data privacy: all personal information (names, emails, etc.) stays in Shopify