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ActiveCampaign has many features that other newsletter programs do not. There is a learning curve though, which we are still working on, but so far, good results.
If you use ActiveCampaing then you much use this app. Simple as that. It works great! As far as AC goes, there are lots of other email marketing platforms out there but I think AC is the biggest bang for your buck.
The deep data integration with shopify is useful for my email automation based on the purchase behaviour of my customers.
Very user friendly, great layout, love that it is compatible with all of the programs we use! Lots of education available to learn and therefore build!
Great tool to use. However, the ui could use an update, because everything is organized in lists and it could have an improved appearance.
BEST EMAIL TOOL OUT THERE: I have used most of the other email platforms and I haven't been able to find one that compares to ActiveCampaign. The tools and the data that can be derived from this platform for the price that they offer really is as good as I have ever found.
ActiveCampaign has really helped me work efficiently and in an organized manner. Very easy to use platform and great customer service.
Our team has gone through different email automation companies & ActiveCampaign is by far the best. The integration with Shopify was simple to install & we're happy with how things have worked out.
We recently converted to selling retail through Shopify, and added on the Shopify app within the ActiveCampaign platform as well. It has worked flawlessly and we have no complaints!
Our sales team use this app when looks for the lead information and shopping behavior in our store. Is very user friendly and Shopify and Active Campaign works very well together. Help us to make campaigns related with shopping interests of our leads. We totally recommend it.