By the Numbers

Excellent and intuitive app that has helped us pull specific lists that improve our targeted marketing and overall understanding of our revenue. Great for any business that wants a solid analytics platform that will grow business.

Love this service, they have grown over the years as I have leveraged their insights for years across several brands/sites. The service is top-notch and Cyrus was awesome in on-boarding the latest version!

This app is super complete. It has all the dashboards and reports you can imagine. The integrations with third party apps is great. And best of all, I would say is the customer support. Cyrus is amazing and the onboarding session with him was spectacular. He looks with you at your specific needs based on your business model and makes sure you can use the full potential of the app. Thank you!

BtN is a great analytics tool with lots of functionality that punches way above its weight. It uses a traditional RFM segmentation model that didn't work so well for our unique business but will likely work for most others. Nevertheless, BtN still has so much analytics functionality, that we still found enough value to keep using it. Its particular strength is being able to filter your Shopify dashboard by RFM/custom segments.

Piam is attentive and knows what he's talking about, so there's no nonsense, most functions are there for a reason and if not he's quick to help implement any new reports or functions that you might need. Highly recommended, especially for the affordable price.

This App is a Total Game-Changer!

Hands down, this is the best app you can get for really understanding your customer value. Compared to all the other options out there, it's super affordable but still packs a serious punch with features.

The app has a ton of reports that will open your eyes to where you should be focusing your ad spend. I was blown away by how much insight they give into optimizing my media buying strategy. And get this - they recently upgraded their Shopify integration, so the tracking and segmentation capabilities are even better now!

But what really sets this app apart is the incredible customer support from Piam and the team. They actually listen to what users want and deliver on those requests for new reports and features. I've never experienced support like this before - they genuinely care about helping us succeed and will go above and beyond to answer any questions we have.

Seriously, if you want to level up your customer lifetime value by fine-tuning your ad spend and retention strategies, you need this app installed in your shopify store ASAP. The insights it provides are game-changing, and the team behind it is truly invested in your success. I can't recommend it enough!

We've been using By The Numbers for nearly three years - it's powerful, but lightweight integration means we can quickly segment customers, get snapshots of our business without bulky exports and analysis. The RFM analysis, also the product "movers & shakers" is super helpful, and as far as dashboards go it is one of the best-priced for the core features that most DTC brands need. It comes with a Klaviyo / Google ads integration and they're working on one for Meta which is helpful for getting a stronger sense of contribution margin. I've personally recommended it to many of our peer brands and it becomes a common language for comparing and learning about how we're performing.

By The Numbers is the single most valuable app you can add to your store. Over the last 6 months I have used it to gain an understanding of my customer journey and business operations that I never could have dreamed of before. I've used the data from BTN to adjust marketing messaging timing, adjust advertising spend to the most efficient campaigns, understand customer purchasing tendencies (bundling, etc), and even as a prompt to change the formulation on one of my products. (Purchase latency and repurchase rates).
Put simply, BTN will allow you to make better, information-based decisions that will help you run a more profitable business. I would be blind without it.

By the Numbers has been incredibly useful for us, offering insights that have really helped us make smarter business decisions. A big thank you to Piam for exceptional support, always ready to help us out, joining calls, and he's even built new features to meet our requirements!

The cohort analysis feature is especially helpful, allowing us to target specific customer cohorts on Klaviyo, Meta, and Google Ads. I highly recommend By the Numbers to anyone looking to better understand their customers and grow their business. Thanks again!

By the Numbers has transformed our Shopify data! The powerful segmentation / audience builder capabilities are a vital feature to try. We’ve only begun using it and are already uncovering revenue, growth, and retention opportunities. I highly recommend it for anyone looking to elevate their customer analytics and email/marketing automation.

Superb app. Very useful in knowing who my customers are, and where they are in the buying cycle. The out-of-the-box customer segmentation is crazy (in a good way) and gives me the ability to sync these as custom audiences into Google Ads (huge). The Products Sold report is useful in showing what products are sold, and matches these to customer segments as well to help in developing product promotion strategy. Great app overall on providing real business intelligence. Also, the support from the team when I had a question is excellent.