Shopify Collabs

We have been utilizing Shopify Collabs for the past 10 months and it has really helped to significantly enhance our influencer and affiliate partner strategies. This platform is incredibly intuitive, simplifying the creation of affiliate links, tracking sales, and managing product gifting. One of the standout features of Collabs is its strategic flexibility. We can seamlessly optimize our creators and their links around critical sales or promotions and new product launches. For example, Collabs makes it quite easy to adjust our strategies by moving creators between different tiers, allowing us to increase their codes and links during key time periods.

Additionally, with seamless automations through integrations like Klaviyo/Flow, communication with our influencers is efficient and scalable. We've explored other affiliate platforms, but Collabs, while not entirely perfect, definitely leads the market in user experience and capabilities for both merchants and creators.

In today's evolving influencer landscape, where it often feels "pay-to-play," it's challenging to justify additional tech or platform fees on top of influencer payments. The inclusion of Collabs in our existing Shopify subscription allows us to reallocate those savings directly towards influencer partnerships, maximizing our investment.

We do see room for improvement with the onboarding features for new creators, particularly for those with whom we don't yet have established relationships. It would be a game-changer if new creators could accept gifts more seamlessly without needing to set up an account. Currently, we approach these partnerships incrementally by sending gifts manually to build genuine relationships, eventually setting them up with an affiliate code through Collabs. While this method is effective, a more streamlined process would be even better.

Overall, Shopify Collabs is an essential asset for our business and we plan for this to become a key sales channel for us as we scale the brand.

Bon moyen de faire découvrir sa marque.

Feel good

Super einfache Abwicklung und der Service ist kostenfrei! Wir wollten schon immer ein richtiges Ambassador System aufbauen und jetzt können wir es endlich ohne Stress!

Easy to use and just what I needed!!

this is a great program to drive sales!

It is a simplified app, easy to use.

Collabs is a great way to launch and manage an affiliate program. It is so complicated to do this without a built in ecosystem, and Shopify provides both the technology platform and community of influencers to activate and scale this capability quickly.

9/3/2024 Update - I had a very nice video call with a Shopify rep. They are genuinely trying to improve this app, which is giving us hope. We're updating our review to 5 stars in hope of a brighter future here!

I don't like writing 1-star reviews, but this app is useless. We spent serious time looking up applicable creators and offered them free $250 products, but had no responses.

Now we're just getting spammed by "beauty" influencers who have zero applicability to us.

It seems like Shopify didn't actually verify any of the creators. They either didn't sign up or are fake accounts looking for free things.

Collabs makes working with creators on a gifting/affiliate basis. Also great support team if you need it. Strong recommend esp for teams who don't have tons of hours to dedicate towards building their program.