HelloBrand ‑ Shoppable Videos

Add Video Carousels or Floating Videos to your Shopify store and make them shoppable to increase your Sales Conversions:

What is a Shoppable Video?

Shoppable videos are interactive videos that allow the consumer to make a purchase without having to leave the video. This shortens the consumer decision making and path to the purchase process, which helps increase conversions.

Thanks to HelloBrand, you can create and add Shoppable Videos in less than a minute by uploading any of your videos from Instagram, TikTok, UGC, or product reviews. Reuse the videos with higher engagement and turn them into Shoppable Videos to increase your conversions.

How to use Shoppable Videos?

There are three main ways to use our Shoppable Videos:

1 - Embeddable Shoppable Video Carousels: Add Shoppable Video carousels either on your homepage or on any product page. Use your product review videos or User Generated Content so your customers can see the products from another perspective and purchase them frictionless.

2 - Embeddable Shoppable Floating Videos: Add Shoppable Floating Videos on your homepage or on any product page. These are sticky Shoppable Videos so your customers can easily access the videos and purchase frictionless.

3 - Shoppable Video Links: For each Shoppable Video you will have a unique URL that you will be able to share on Instagram, TikTok, or for your email or SMS marketing campaigns. This link will redirect your viewers directly to the Shoppable Video so they can make the purchase.

What is a Live Video Shopping?

Live Video Shopping is an emerging e-commerce trend that allows consumers to instantaneously purchase a product presented in a live video. Viewers can engage with the host by asking questions and sharing comments in real-time. This eliminates customers' doubts and creates an urgency to buy, all in real-time.

Every live that you do is an opportunity to build the relationship with your clients which eventually leads to higher Lifetime Value.

During the live video show, customers can purchase the products from your store (user will be sent to your checkout page).

The replay of these Live Video Shopping events can then be converted into Shoppable Videos that you can reuse to boost conversions.

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