Klaviyo: Email Marketing & SMS

Robust and powerful email marketing tools. There's a bit of a learning curve, but they have lots of resources to help. We especially love the email flow chart visualization tool.

I use this app to assist with my email re-marketing campaigns. Better than most api's that claim the same benefits also comes with great drag and drop templates. You get up to 250 subscribers for free when you get above the allowed free account the benefit outweighs the cost. The support is also excellent and always responds promptly. One of the must have api for a e-commerce business. Klaviyo also integrates well with a lot of api's, the instructional videos are very well put together. Thank you to the team at Klaviyo, excellent product.

Was very easy to configure and get going. It barely took me an hour or two to send the emails in my first campaign.

Excellent app. Very easy to use! I set up a really effective email campaing in minutes and this app integrates with Typeform.

Great e-marketing app!
So easy to use and easy to customise to your specific needs.
can't recommend enough!

UPDATE: Several people from the Klaviyo team has reached out to me after posting this review. I have had a meeting with someone from the UX team, and they have promised to prioritise this feature for Q4 2022. I have also given some additional feedback regarding the email builder, and hope it will work better soon :)

I'll update my score as soon as it has been implemented

Original review:

Klaviyo awesome for its segmenting, automation and data capabilities, but the editor is far below what one can expect from an expensive enterprise tool like this. It can do practically anything in terms of segmentation and so on.

More specifically, there is no way to add the compare at price in the native product blocks. The field is easily accessible through Shopify's API. I consider it to be basic functionality for any tool like this, and I first suggested they need to add it when we signed up 8 months ago. Then a few more times after that. Even dragging myself through the consistent 30minutes+ waiting time in the chat.

There are great people working there. The sales person we signed with is probably the best seller I have ever encountered in my entire professional life. The onboarding guy we got was lovely and competent as well. Yet... my only option to make them fix this very simple and critical thing, seems to be to rattle the cage as hard as I can from all directions.

Displaying a price without a reference point is practically pointless when running a sale to get rid of excess inventory. "Awesome gloves, $40" gives zero incentive to click a product in a newsletter compared to "Awesome gloves, $40 (down from $95)".

We made the switch mainly to reduce mental friction of sending more and better newsletters and flows, as well as better segmenting. But this tiny and seemingly insignificant lack of feature makes it all in vain. Fix it.

I have been using Klaviyo for two years now and I am very happy about the decision. Not only is it possible to make all emails the way I want them to be, but Klaviyo has also done an excellent job with GDPR. But most importantly, we can send our emails to very specific target groups. The targeting options are super detailed, which I think is great and decisive for my decision to work with Klaviyo. The only disadvantage: Since we have two shops, we pay a relatively high price for the subscriptions.

Excellent app for the last 2 years but this business of limiting emails hinders the performance of growing stores. They just don't seem to get it you will be resending your emails to the same people who only engage but never buy. After 10+ years of doing this, you need to hit the fresh inbound emails more frequently. I am leaning towards moving on if this hinders my business growth. It seems there are better options now than from 2+ years ago being on Shopify.

Love it! It's the perfect way to be in contact with your costumers and potencial ones. Easy to use. Recommended 100%

I've been using klaviyo for some now and I'd give it only 3 stars.. up until today is when I FINALLY realized it's full potential and now I'm in heaven. I probably should have taken training on this, but it all worked out!! I will be using this all the time now. I was even thinking about making a switch, NOT NOW!! love me some klaviyo.