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I can't believe they are starting to bill based on "active profiles" instead of emails / sms sent. What an absolute money grab that doesn't help businesses grow! Limit Customer / Merchant Growth = Limit Klaviyo's Growth. Not sure why that isn't straight forward. Going public for them was a mistake if this is the direction they chose! Come on Klaviyo! Get it together or lose a lot to your competitors.
Our long-standing email pricing model has been based on the customer profiles. Klaviyo exists to allow you to understand your customers and maximize your relationships with them. The more engaged your audience, the more your business grows. That’s why we firmly believe value lies in the customer profile. Read more about our view here: https://www.klaviyo.com/blog/pricing-philosophy .
I actually find it absurd that in order to get email or chat support I have to upgrade my plan??
"Your access to email support and live chat has expired.
Check out plans for pricing and upgrade options."
Thank you for your review. Email support is available for users on our free plan for the first 60 days, and upgrading your plan to one of our paid subscriptions will give you access to email and live chat support.
You still have access to the following resources on your free plan:
- Klaviyo Community (https://community.klaviyo.com/), where you can connect with peers, join user groups, and crowdsource industry professionals for advice.
- Klaviyo Help Center (https://help.klaviyo.com/hc/en-us), where you can access robust, step-by-step guides for setting up and maintaining your Klaviyo account.
- Klaviyo Academy (https://academy.klaviyo.com/en-us), where you can find courses and certifications to enhance your Klaviyo knowledge and skills.
Absolutely terrible service.
Quick to constantly upgrade your account which cost more money but trying to get someone to help you is nearly impossible.
Onboarding was fantastic but after that everything went downhill. Plus my conversions have never been as bad as they are with Klaviyo.
We are very sorry to hear this. A member of our Support leadership team will be reaching out to connect with you!
Their new charging rules are very user-unfriendly, and their customer support is very poor, and the response efficiency is very low. Friends who want to use it, please consider carefully!
Thank you for taking the time to share your experience. Your feedback is vital to our future success, and we appreciate you sharing your thoughts. Our support team has responded to your recent ticket and is eager to collaborate with you on a solution.
Shocking customer service from the douchebags at Klaviyo. Been with them for 3 years now. Generally all ok. However we've recently reduced the number of contacts/profiles in our email list quite significantly (by around 50,000). We expected this to have a significant effect on our monthly bills, but it seems Klaviyo is still taking out the same monthly amount as they were prior to the reduction in profiles.
I've spoken to them via live chat and email today, and was told that Klaviyo does not automatically adjust its billing down if the amount of profiles is reduced. Convenient. They were capable of automatically increasing our bills when our profile list was growing. But apparently they don't do this when the profile lists decrease.
Even so I thought that once I'd pointed out that we did reduce our list size last month, and therefore this month's bill should be significantly smaller (by about $550), they would agree to refund me the difference, but they basically told me to check my terms and conditions and get lost. They wont refund me the difference.
I am pretty dumbstruck by this. This seems very underhanded to me. Even if it's in the T's and C's to not do the right thing here stinks.
Obviously they've now lost all of our business.
Update 5th January 2025:
after a bit of back and forth with Klaviyo's billing team, and getting nowhere, I decided to leave negative reviews in as many places as I could think. Miraculously 2 days after doing this I had an email from their management offering me the refund they should have given me in the first place. Just goes to show the power of reviews I guess!
Hello, please keep an eye out for an email from a manager on Klaviyo’s Support Team. We’re committed to finding a solution for you as quickly as possible.
Thank you for your patience.
Klaviyo Inc. regarding unfair and unethical billing practices. For the billing period of December 28, 2024, to January 27, 2025, I was charged $8,180.87, despite being enrolled in a plan clearly outlined at $4,088.50.
I have provided Klaviyo with documentation confirming the agreed-upon amount for my plan. Despite this, the company has refused to issue a refund or offer any resolution. Their refusal to rectify this issue is not only disappointing but raises serious concerns about their billing practices and customer support.
Additionally, upon further investigation, I have discovered numerous similar complaints from other businesses regarding Klaviyo's unfair and unethical billing. This pattern of behavior suggests systemic issues that need to be addressed to prevent further harm to consumers.
I respectfully request that Klaviyo:
Issue a full refund of the overcharged amount ($8,180.87 - $4,088.50 = $4,092.37).
Conduct a review of their billing processes to ensure transparency and accuracy moving forward.
Thank you for your review. We're looking into your situation, and are connecting internally with our customer success team about this. You'll be hearing directly from us soon!
With their pricing changes, we have to pay TEN TIMES more than before. I received this message four days before the new price change.
Thank you for your feedback! Klaviyo exists to help you to understand your customers and drive growth from those relationships. If you have profiles that you are not emailing, we highly recommend that you suppress them. You do not pay for suppressed profiles, but you maintain the data so that you can unsuppress profiles in order to send communications to them at future times.
If you prefer to keep them active, the Appreciation Discount that we’re offering to many loyal customers limits the email plan spend increase to 25%. We encourage customers to look for additional communications sent on Jan. 21 to best understand how these changes impact their specific plan and to understand our new flexible pricing features, including auto-downgrade and Flexible Sending.
If you need service and no one responds its Klaviyo. I have had the worst customer service or no service from this company.
When you try to get help there is often no one on the chat and you wait and wait and finally give up after an or hour or two.
When they want you to signup they are very fast in responding and you get impressed by how great their service is but after you sign up, no one is there to find you.
Stay away as far as you can because after sweet talk, there is no talk.
We're sorry to hear that you're having trouble reaching us. A member of our Support leadership team has reached out to you directly to resolve this.
Been using Klaviyo since the very start of the business in 2021. Now, with a change of pricing policy will be forced to move to another service. Absolute scam of charging $1k+ for "active" profiles that I'm not even sending emails to.
Klaviyo exists to help you to understand your customers and drive growth from those relationships. If you have profiles that you are not emailing, we highly recommend that you suppress them. You do not pay for suppressed profiles, but you maintain the data so that you can unsuppress to send communications to them at future times.
If you prefer to keep them active, the Appreciation Discount that we’re offering to many loyal customers limits the email plan spend increase to 25%. As an example, if a qualifying account is on a $150/month email plan but their Active Profile count would require a $1,070/month email plan, we would automatically apply a $882.50/month Appreciation Discount so the net monthly email spend would be $187.50/month (a $37.50 increase). We encourage customers to look for additional communications sent on Jan. 21 so that they can best understand how these changes impact their specific plan and to understand our new flexible pricing features, including auto-downgrade and Flexible Sending.
I have installed this app after many months of research and had finally the time to set it up after Q4. And then I was in complete disbelief after they have updated the prices on 21.1.25. I should pay more than 600$ for over 35k "active" users. Why should I pay for users, that are don't even subscribed to our newsletter? I dont need to send out 350k emails a month??
The monthly fee should be calculated for the actual subscriber list/sent out emails per month. I got only 2000 active subscribers.
You can't even talk to a real human beeing, unless you pay. I wanted a subscripton, but not with this incredible price politics. The chat bot told me to surppress all other accounts, that are not subscribed to the newsletter. Ok fine, but then I can't reach any customers that abandoned a cart, when they did not accepted newsletter marketing? This is not worth the money.
Who did this price change and thought this was a good idea? Watching the reviews, I'm not the only one..
So I'm sticking to the free Email Program from shopify. You can setup flows aswell
We’re not raising our email plan prices or changing our long-standing model based on customer Active Profiles. Klaviyo exists to allow you to understand your customers and drive growth from that relationship (for more, check out our blog: https://www.klaviyo.com/blog/pricing-philosophy). Also, we’ve introduced a number of options to help every customer be in control of their plan.
We are sorry to hear that you haven’t chosen Klaviyo and hope you’ll consider us in the future.