Klaviyo: Email Marketing & SMS

I think I use Klaviyo for about 10% of what it can be used for and even at that level of usage, this is a must have. Very powerful and the automation is awesome.

Great product, takes some time to learn it but once it clicks it's very powerful and once you template emails and sections of emails it's very fast to create what you need.

One of my favorite apps. Excellent ideas to get email automation for your store. It is simple and easy to implement. At first, I did not understand how it works, but I feel more empowered to use Klaviyo even more and try new emails flows.

Stay away. Cost us a ton of money cleaning up after their mess. Customer support is spotty, at best. The IT team is disconnected from their customers, working on stealth pushes and creating havoc that we only found out days later, when we saw issues arise that had never been encountered before.

Understandably, this can happen once in a while. But with Klaviyo, this is the norm.

Not only not worth their exorbitant monthly fees but will hurt your sales as well.

Helped massively with our email marketing
www.shoezees.co.uk

We recently jumped ship from a different email provider and are super glad we did. The revenue that this app is generating far outways the increased cost we had to pay.

We are blown away with the super powerful and complex features that we hope to take advantage of as our store grows.

The app is very intuitive in creating different email marketing designs. However, I've had issues where the customer on the other end has error issues with access to the links , while other's don't.

Klaviyo is my absolute favorite marketing tool and it's totally revolutionized how we approach email marketing. It's so much better than mail chimp or any of those types of tools.

You're able to segment your audience to a very granular level so only the right people are getting your messages. The automation is also amazing and of course the analtics, being able to see what flows and campaigns are making you money is very very helpful.

The shopify integration is seamless.

Very powerful and always up to date platform for email marketing.

Its a robust app for sending email campaigns. I wouldnt call it simple to use though. Everything you have to start from scratch.

My main negative with it is the price. We have a large database of 39000 subscribers and Klaviyo is charging us USD $600 a month for the app which I think is ridiculous.

Once upon a time with traditional bricks and mortar stores, a database of 39000 was considered huge. But with ecommerce, you reach these kind of numbers in a much shorter period.
The only reason I have stuck with Klaviyo is because you can create dynamic (always updating) audiences to use in Facebook advertising.
ie. we can advertise to customers who have bought product X but not Y.

Once other email apps have this feature Im afraid I will be abandoning ship.
Sorry guys, but paying $600 a month for an email program is insane. You are being too greedy.