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I love this app & the customer support! Super easy to set up! I'm not very techy, but even I could get started. This app works even when I'm not! I love that I always have ads running & sales have went up! Thanks Shoelace!
UPDATED 9/4/19: Shoelace was quick to contact me about the problems I was having - some of them were my own fault and some were technical things on my website. Their customer service was impressive and after having a short break from running ads, I'm ready to use their service again.
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ORIGINAL POST: Have used since early 2018. I thought this app was working well for me until the last month when there were no sales "reported" on their app analytics. I reached out for help changing my ad and didn't get a response back for a week. Then when someone did respond, they asked how much traffic my site gets monthly. When I replied 4k-6k, again I got no response. I noticed they no longer offer the $49/mo plan that I'm on. So I went and checked my Google analytics, and the data there does not mirror what the Shoelace app reports. Not even close. Shoelace says my sales through them have been $4000+ but Google says less than $400. I've wasted my money. I'm cancelling my account and looking for something else.
Hi Krystal - I'm very sorry for this experience. It does look like our messaging system directed your question to the wrong team which resulted in delayed replies. However, these responses were still outside our usual window and after this was brought to my attention (thank you!) I've spoken with the team to try and identify these cases daily and direct to the appropriate team. I've sent you an email for a few specific recommendations regarding your ads, if you could please check your inbox :).
We believe in full transparency which is why we offer our services in user's own Facebook ad accounts - results are pulled directly from Facebook. With that said, we know Facebook and Google tend to report different results. We have a help article available to explain why this occurs and how to work with both platforms to get a fuller picture of attribution (generally the reason a visitor converts is the result of multiple ads from multiple sources): https://help.shoelace.com/results/google-analytics-results-that-are-different-than-facebook - hope this helps clarify!
As you noticed, we have recently launched a new version of our app with additional features and have grandfathered our old plans. Users are welcome to stay on if they do not yet have a need for the additional features!
Please let me know if you have any other questions or concerns (you can reply to the email I sent your way or at support@shoelace.com) and we would be happy to help!
Awesome app. Great results, easy to use and fantastic customer support!
I'll be honest. They change their app all the time without telling their customers and ignore their older clients. I have no idea if the app is even working on my platform anymore (and they don't care to notify you) because I haven't seen a bill in months and when I email them they tell me that they don't have the plan I'm on anymore. No notice on this whatsoever. I'm moving apps.
so far so good..update in a few months..
Thanks From,
www.uptownmale.com
Men's Modern Clothing Boutique
Shoelace is a great app if you need help getting going with your Facebook ads.
Their service is top notch and you can be sure that they will treat you with respect.
What I liked about it was that they do everything for you and then send you a demo to approve.
They also get back to you every month or so and adjust bids or campaigns so that you get the most for your money.
It might not be for everyone.
I personally don't get a lot of traffic but I also target very specific customers who have high order value.
That means Facebook is not the best place to convert into a sale for me.
It's cold traffic that needs to be nurtured on a long journey through more than Facebook ads.
The cost for the basic plan is fine for most businesses.
But I think their upgraded plan gets a bit expensive at 150$ a month when most of the work is automated.
I've used Shoelace for more than a year and got results.
But on the second level plan, I was paying more in monthly fees than if I had integrated the automated campaigns myself in Facebook (if you have the knowledge).
I also wish they had better statistics.
I found the dashboard a bit too simple and it didn't really sell me into thinking the value was there (once I got to the higher tier plan).
It would also be nice if they had more integrations.
Their Instagram integration is through an expensive app and would have been worth it if they were through a cheaper Instagram one (Which I had suggested twice to their team but they never got to it).
Overall, I do recommend them if you want to get started quickly advertising Facebook and want to focus on other important tasks in your business.
Good app. Have been using for many months and definitely brings in more business.
If you want retargeting for your store without having to dig deep into facebook and instagram adds, this app is a solid choice. Customer support is helpful and responsive making the whole experience much easier than expected.
I really like this approach to re-targeting, building customers journeys is a very customer centric approach and should lead to a far higher engagement rate than other apps. We have been using for a few weeks and ROI is positive, however, I think there us much more that this APP can do for us moving forward once we integrate some of the more advanced features like retargeting website visitors with product reviews.
This company stands behind there product, and the ease of use, and customer support reflect that.