Yotpo Email Marketing & SMS

Thank you for your feedback. We understand your concerns and want to clarify the distinctions between various types of communication triggers.

There are certain triggers, such as Order Created, Shipped, and Delivered, that are considered transactional. For these, we will send messages even if the shopper is not a subscriber, as they are essential for completing the purchase process and providing updates on their orders.

However, this is not the case for the Abandoned Checkout trigger. This type of message is considered marketing communication as it is an attempt to secure a purchase or drive revenue, and therefore, we require the shopper's consent to send these reminders. Adhering to these regulations is crucial for maintaining compliance and protecting your business in the long term.

We regret any inconvenience this may have caused and assure you that we are committed to helping you achieve your business goals. Please let us know how we can assist you further, and we will do our utmost to ensure your satisfaction and success.

Thank you for your understanding and continued partnership.