ActiveCampaign Email Marketing

Good and robust email automation tool for Shopify. They'll help you get up and running with training etc. as required.

I have used Active Campaign for a few years now and it has helped my business tremendously through automating welcome sequences, tracking what my followers signed up for, and keeping me well-organized. Now that I'm using Shopify as well, I am able to track exactly how much my customers spent and what they bought, which allows me to better serve them and offer them other products and services they might find helpful.

We moved to AC from a much older ESP, which initially made AC a great option. The ability to directly pull product images from Shopify via automation emails seems like a perk BUT AC cannot handle .PNG product images. AC coerces them into .JPGs which creates a black background and essentially ruins the functionality and purpose of dynamically pulling product images from shopify. This makes abandoned cart emails and similar automations completely unusable. Other than that, the system is somewhat easy to use and understand, however there is a learning curve for automations. A better system for testing automations would be highly beneficial. The reporting system isn't very robust, but provides general data. Pop-ups are easy to create, but there isn't yet a way to set a delay, so they pop up on page load, which aggravates many users. AC does have great deliverability rates. Our emails land in inboxes right where they are supposed to.

I love the integration between active campaign and Shopify. selecting products to feature in emails is a brilliant feature and post-purchase automations are also very easy to setup. Great platform and seamless integration.

During trial I could connect with Shopify... Worked all perfectly well! wauwh... I became a paying custommer- (on the lite plan for a whole year) and then I couldnt connect with Shopify anymore. Alot of other options were suddenly also useless... huh?! .. After paying 109 euro or so - I suddenly didnt get any vallue?! Strange. Seems that the lite version is worth sh%t but they didnt tell me that anywhere.... After wasting my whole night I was done. Wanted to cancel the whole thing. What you think? They are going to keep their 109 euro for themself they tell me and after a year my info will be all gone and deleted. Lol... unbelievable. UPDATE @ 28-10-2020. Thanks for fast reply. You deserve an updated review ... I was just frustrated because of the amazing software- but I can't use it on the lite plan. You see me in the future, for now; thanks for the fast help and refund.

Great app, has all the basic automations needed to run our eCommerce campaigns. The user interface is very easy to use and that was very important to us.

Great app but the only issue is being charged more for growing a list, paying based on users. Since moved to another company that charge a flat fee regardless of how many email addresses you have, not as good as A.C but cheaper and the emails are stunning, really beautiful.

The integration between Shopify and ActiveCampaign has some nice features for automation, upselling, and integration. Sadly, it fails when you try to access much of the data for segmenting. For example, there's no way to segment based off of customer shipping country.

Active Campaign is great – I love the functionality and how helpful their services are! I just wish this app weren't an extra cost on top of paying for both Shopify & Active Campaign alone. Thank you for this option though!

Slightly behind some of the other ESP's out there, but support has always been amazing & the pipeline to improve and move forward is there. We've been happy with the platform overall