Meta Pixel & Insights by Aixel

Meta Pixel & Insights by Aixel is an incredibly useful tool for anyone running Meta ads. It simplifies the entire tracking process and gives clear, actionable insights that help optimize performance. The integration is smooth, and the real-time data tracking helps in making smart, data-driven decisions. What I really appreciate is how user-friendly it is even beginners can understand their audience behavior, events, and conversions without getting overwhelmed. Highly recommended for e-commerce stores and marketers who want to boost ROI with smarter targeting and detailed analytics.

Great app. Easy to connect.
The best part is the enriched Purchase Event tracking via Aixel’s CAPI integration. My Meta campaigns are now far more optimised, thanks to higher Event Match Quality on Pixel events and I’ve seen a 3X boost in ROAS. The unified dashboard and Catalog Ads performance split report are major advantages!

Aixel has been a game changer for our Facebook ads. We saw better conversion tracking almost instantly, and it’s helped us lower our CPA. The product insights are super useful too.. we now know exactly which products are performing and where to focus our efforts. Highly recommend!

When you are a founder and juggling a lot of things, you tend to miss out critical insights that can scale your store revenue. Aixel did exactly that, their dashboard is comprehensive, detailed, no fluff! Just real impactful insights! Must have if you are a D2C brand.

Great App! Have been using this for few months. It is accurate in attribution of customer acquisition channels like Meta & Google. The analytics are helpful. Highly recommended.