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The google shopping app works well enough for starters and people just testing the waters. It's a low-effort app to push a micro to small catalog without much modification.
It's probably good enough for anyone with under 100 products who own their catalog and have good, clean data in it.
Otherwise, I recommend going with a paid solution that offers more customization/optimization capabilities.
Hi there, my name is Jonathan and I am member of Shopify's support team!
Thank you for your feedback, we really appreciate hearing from people who use this app!
If you don't mind, I'm going to follow up with you via e-mail to get additional context to this feedback so I can share it with my team of developers. Look out for that message!
I look forward to speaking to you soon!
Jonathan - Shopify Support
I am using this app to generate more sales and as of now I don't see any cons. I also want a larger audience to visit my website.
Hey there,
Claire here from Shopify. Thank you for taking the time to share your review of the Google Channel with us. I'm going to follow up with you in an email to open up the lines of communication here so I can see if I can help you any further with getting the app set up and working for your store.
Claire l Shopify
Update 12/5/2019: Shopify support reached out to me directly after I posted this review. They did a complimentary review of my setup and let me know that everything was set correctly on my end. They said it takes 14 full days for Google to "learn" your products and to figure out the best placement for conversions. Seeing no activity during this period is normal.
We are now 21 days into the campaign and we're starting to see activity from it (sessions, adds to cart, etc). It appears that it was working correctly this whole time which really goes to emphasise the importance of improving the user interface. I made a few suggestions to the support that reached out to me and he said he would pass them on to the developers. I really hope they do because this is a valuable marketing channel and could be a great tool if it were more user friendly.
For example, there is nothing telling the user that this learning period is underway. It just says "active" and "running" which is not accurate. Adding to the frustration is the fact that you have to dedicate a portion of your marketing budget to it- In my case $5/day (or $150/mo) which is not a small amount.
I am updating this review from 1 star to 3 stars because it does work.. The user interface is just severely lacking.
Original review:
I really hate leaving negative reviews but I think this app needs to be completely overhauled. I fumbled through the setup and after some trial and error got most of my products to get accepted by google (48 out of 51). After this, I tried setting up a paid campaign with a starting budget of $5 a day. The campaign has been "active" and apparently running since November 14th and in these 7 days, there has been zero activity and I'm honestly not even sure if they're actually running. I have had really good success on Google adwords campaigns as well as Facebook campaigns but really zero activity in 7 days? It seems like something is wrong with the campaign but there is no way for me to diagnose it inside the app. Everything just says active, accepted, and running. This app lacks intuitiveness and navigating through the setup and maintenance is very cumbersome. Most of these positive reviews look fake if you read through them, so I'm not sure if the developers even care to improve it. Sad because this would be a great marketing tool if it worked!
Hey there! Thank you for taking the time to leave us a review. Google Smart Shopping campaigns that are created within the Shopify admin require up to 15 days for Google to learn and optimize your products and audience. Once Google optimizes what will work best for your business, this is when you will most likely start to see results. This can be found in our handy help doc as well (https://bit.ly/35qB8HE). I'll follow up with you via email to provide some more insight and tips on this and so we can continue our conversation there. I'm happy to assist and look forward to working with you.
Jonathan - Shopify Support
I use this app to help me do Shopify. I really like. It would be nice if it did my business better.
Hey there! Amy here From Shopify Support.
Im happy to hear you are liking the app so far! I'm going to send you an email so we can discuss what you are trying to achieve and see how the Google Shopping App can help you do that!
Amy - Shopify Support
It works good. I have no complaints. Does all of the navigation for you basically..just follow the prompts
Hi there! I'm Jonathan with Shopify's support team.
I'm so glad to hear that you've been enjoying our app, and we really appreciate your feedback. It helps us to continue to improve the app for merchants!
I'm going to reach out privately via e-mail to discuss your experience further and ensure there's nothing more we can do for you. Be sure to check your inbox for that message!
Jonathan | Shopify Support
I am just adding at this time. I can't say if it is good thing or not so good thing. But the app add was clean and eficiant. Now to see results. This survey question could be after the next step.
Hey there! My name is Jonathan and I'm a member of Shopify's Support team.
It's great that you're giving the Google Shopping app a chance. It's a great way to market your business and increase traffic to your store! A marketing strategy is always super important.
I'm going to shoot an e-mail your way and determine if you need any help with setting it up! Be sure to follow up with me if you need any help!
Talk soon,
Jonathan E. | Shopify Support Guru
Hello! I would love to use this app but Slovenia is not listed as a market. Is there any chance this will change in the near future?
Thanks for your reply!
Hi there,
William here from Shopify. Our app helps merchants to connect to the Google Merchant Center for the target market chosen in the app. Slovenia is not currently available for Google merchant centre but I will reach out to you via email with some more information.
William | Shopify Support Specialist
Hello
Don´t have much experience, if there is an error please let me know by email.
Would like to choose currency even though use Euro I am also targeting Iceland market, Europe all.
It was quick, but first time did it there was some error I did not understand.
Have a nice day,
Best Regards
Gudbjorg
Reykjavik Iceland
www.pelikani.is on Shopify
Hey there!
Amy here from Shopify, I would be happy to follow up with you and help you through any errors that you are getting. I'll send you an email! Also keep in mind, anytime you need support, you can click on the "get support" button in the top right corner of the Google Shopping Channel. That will send your request directly to our support team.
Amy l Shopify
This app is acting up within the choppily platform. Still trying to understand it let alone get into the actual app LOL it won't let me
Hey there! Thanks for leaving us a review.
My name is Jonathan and I'm a member of Shopify's support team! I'm sorry to hear you're having some trouble accessing and getting started with the Google Shopping app. That's frustrating!
If it's okay with you I'm going to shoot you a quick e-mail and get a little bit more information about what's going on on your end and see how we can resolve it. Look out for that message!
Talk soon,
Jonathan E. | Shopify Support Guru
Takes some time getting the product errors worked out but it is a good app
Glad to hear you got those issues worked out and the app up and running. Thanks for the feedback!