Google & YouTube

I have had non-stop trouble with Google Merchant. I have a very long-running YT channel (16 years) and 5 major websites. I loaded every possible disclaimer, return policy, and anything else Google demanded. It worked fine for a while and then...poof. Gone. "Your Google Merchant account is suspended for TOS..." So I dig around, add more return policies etc in every website possible. It works for a few weeks and then...poof. 60+ hours wasted. I decided to terminate my Google Merchant account. What a waste of time. But wait...there's more. To top it off, Google now says my Google Ads account is suspended because my Google Merchant (GM) account is suspended. I jump through hoops to tell Google that I deleted my GM account. My Google Ads account is re-instated...for about 3 weeks. Then the bot says "Suspended..." So I do this absurd cycle for 6 freakin months. Google cannot/will not fix this. They won't tell me EXACTLY what is wrong with my GM account. So, in the end, I gave this a "Google is a horrible, negligent business 'partner'" rating. Endless emails to Google are responded with robot/AI responses. If there's a human behind it, it's impossible to tell. "Just look at our TOS and comply...." Lol. I've seen $20M businesses have their GM accounts suspended with the same problems. FYI - I run multiple businesses, YT channels, etc. and this was by far the worst experience. Hope it works better for you, YMMV, best of luck.

It is quite useful to connect Google & YouTube to get better data and therefore better decision-making to adjust the budget for ads and where to focus your financial resources.

During setup, the final 'Complete' button was hidden beneath an optional question, so I didn't realize the setup wasn't finished. The button should be more visible or the flow should make it clearer that there's a required action after the optional step."