Marsello: Omnichannel Loyalty

If it's too good to be true - it usually is. I am sad that I need to update this review and warn against using Marsello for the short term. The email campaign feature is garbage. Two weeks in a row now it has crashed after attempts to send strategic marketing messages to segmented customers. I have worked with the developers but unfortunately responses are not timely (24 hours +). The rewards program is adequate for the current price point but without an effective email marketing integration you are restricted in the strategies you can deploy to exploit the program. There's no point having a rewards program for the sake of charity. One hopes the developers at Marsello know what they're doing but if they do, they are doing it at the expense of people like me. (well, not anymore)

Do not use Marsello. They will rip you off. They import duplicate customers with no contact information, forcing to pay hundreds a year for customers who are unable to receive any messaging. Customer service is a joke. Much more expensive than similar apps. SKIP IT!

So easy to set up, beautifully integrated and seamless! Don't need to understand coding to create beautifully automated emails! 5 * hands down!

Awesome app because it actually has real insights so you can see where your money is going. You can do so much with this app. You can give rewards, send your customers email blasts and so much more. A must have for any business person who wants to see the big picture. I would highly recommend.

Marsello is extremely helpful as a marketing tool when working with Lightspeed Series X and Shopify. There are some features I wish it had: ie cash loyalty instead of points, but overall it is easy to use so long as it is set up correctly. There have been some minor sync issues but nothing that hasn't been resolved quickly during business hours.

Brilliant support. They added the translation feature just 2 weeks after asking for it. I will try it this week and update the review, but I recommend it 100%.

These guys keep chopping and changing their plans and prices. Only a couple of months ago when they revamped their offerings their basic plan included all features even the premium features (loyalty tiers etc). Pricing was based on number of members/customers from memory and then you paid as your database grew. They have now gone and copied Smile.io since they recently updated their offerings and pricing structure which, in my opinion, is a far more robust and professional looking loyalty program. For these reasons I am staying with Smile.

Good

I love it. The best decision I made.

This app is nice, simple and minimal, i hope in future they add affiliate program thing it would really help