MIDA: Heatmap, Replay Checkout

We've been using this app to track user behavior and session recordings, and it's been a game changer. The ability to watch real user sessions gave us deep insights into how customers navigate our site, where they hesitate, and exactly where they drop off during checkout.

Thanks to these insights, we discovered multiple patterns and key pain points that we would have otherwise missed. For example, we identified confusing steps in our checkout process and fixed bottlenecks that were causing cart abandonment.

After implementing changes based on the data, our conversion rate significantly improved and our checkout experience is now much smoother.

Highly recommend to any business looking to truly understand their customers and make data-driven improvements!

Amazing app! We offer products that require customers to enter their Instagram username in the product fields. Previously, if a customer added an item to their cart but abandoned it before reaching checkout, Shopify wouldn’t save any of their input—so we had no way to follow up. Thanks to this app, we can now record user sessions and see exactly who entered their Instagram handle and added items to the cart, even if they didn’t start the checkout. This allows us to reach out, offer support, and answer any questions they might have had.

It’s made a noticeable difference in our conversion rates. Highly recommended!

Essential App for Any Serious Store Owner

MIDA has been a total game-changer for my Shopify store. Being able to watch real user sessions has helped me understand where customers drop off, what grabs their attention, and how I can improve my layout and conversion flow. The recordings are exceptionally clear, and the heatmaps are a welcome added bonus. It’s like having a window into your customer’s mind. The app is smooth, intuitive, and surprisingly lightweight. Highly recommend it to any store owner who wants to make smarter, data-driven decisions!

I've tried a few other apps like this before, but MIDA is by far the one that works best for me.
It's super easy to use, and the heatmaps + session replays give me exactly the insights I need to improve my site. I noticed a difference almost right away.
Also, big plus for the responsive support team – they’re quick and helpful. Highly recommended!

I was disappoint about the app at first, because the recording feature doesn't work properly. But after I contact the support team, they fix my issue promptly and nice to talk. Professional and friendly.

I've been using this tool for most of my shops and recommend it to others. It's incredibly informative and useful, especially the session replays, which give great insight into user behavior. The only reason I'm not giving 5 stars is because I occasionally encounter bugs in the replay feature. That said, overall it's a very solid and valuable tool.

Excellent Tool for Boosting Conversions and Understanding User Behavior

MIDA has been a game-changer for our Shopify store. The combination of heatmaps, session replays, and real-time user behavior tracking has given us deep insights into how customers interact with our site. We’ve been able to identify exactly where users drop off during the checkout process and make targeted changes to improve the experience—resulting in noticeably higher conversion rates.

The app is intuitive and easy to set up, and the customer support is fast, friendly, and knowledgeable. What I appreciate most is how actionable the data is. You’re not just getting numbers—you’re getting a clear picture of what needs to be fixed and why.

Highly recommended for any store looking to reduce cart abandonment and fine-tune the user experience.

I love this app! It’s a great way to see how people/customers are reacting to my site and what they’re gravitating toward. Their customer service is great too! All around great experience!

Amanda Seeberger
Owner & Founder of Always Amalfi

Great app, can totally recommend to anyone starting their Shopify Store as it gives you great insight into customer behaviour. I tried a few similar apps, but MIDA definitely was the best!

Great app and great support! I use MIDA: Heatmap, Replay & Record, and it has helped me understand my visitors' behavior. I've used other apps before, but MIDA is better. Their support service is also kind and helpful. Thank you.