Find relevant buyers through digital ads with audience lists powered by Shopify's commerce insights
Get your ads in front of buyers who are likely to purchase, and lower advertising costs with Shopify Audiences. Our marketing tool provides lists of relevant audiences by leveraging machine learning and unique insights from commerce data. Note: This app is available to Shopify Plus stores in the US or Canada with Shopify Payments enabled.
Join an exclusive audience network powered by Shopify Plus merchants
Get audiences that are customized based on your store and buyer intent signals
Move faster with automatic audience creation, exporting and refreshing
Target ads effectively across the marketing funnel on Meta, Google and Pinterest
Get accurate attribution and reporting—from the same place you run your business
We loved the app BUT even after being in the BETA for it, it stopped working last week because it's now requiring us to use Shopify Payments in order to use.
Terrible App- After creating an Audience of over 2 million, it imported to Facebook as less than 1,000 and can't be used. Total fail, not worth the effort of installing.
Thank you for your review. Shopify Audiences had a momentary loss of service between 24-Aug and 28-Aug. During this time, Meta was unable to correctly display the audience size for campaigns. This resulted in an "audiences export failed" error message, and app users saw the size displayed incorrectly in Facebook's Custom Audiences (below 1,000).
We confirmed that the issue has since been resolved on Meta's side as of 29-Aug, and we have reports from several merchants that their Audiences app performance is back to normal. Meta is able to display a much larger audience size, even for Audiences marked "failed" in Audience App.
We apologies for the outage and your experience. If you haven't logged in since, we strongly encourage you to re-check the app again. If you do see further concerns as before, please reexport the audience. Note your previous export won't count toward your export credit limit.
As soon as this app became available I immediately jumped on it - and, boy, am I glad i did! This is a major work-around to the iOS challenges in advertising attribution. All you have to do is click-click-click to create audiences based on sales of your catalog items, within the Shopify Admin, and then click to export the hashed audience list and upload it into the FB Ad Manager and voila! Now, you'll be able to target people who have purchased products like yours (or complimentary) on other Shopify sites but who have never purchased from you. It's genius. They don't need to worry about matching up ID's either... Shopify attributes it based on the snowflake of an email address! The email address wasn't in your system, it clicked through ads you presented to the user and then purchased and now its in your system. Voila! attribution at it's best!
Thank you so much for this review! We're lucky to have you as an early customer of Audiences :)