Connect Your Store With Mailchimp
Connect your Shopify store to a Mailchimp list in less than 60 seconds for free.
Increase your revenue potential
When you connect your Shopify store to Mailchimp with the Shopsync integration, you unlock features that can help you increase revenue and drive conversion.
Increase traffic to your site and drive repeat purchases
With the connection, you can use Mailchimp tools to get more traffic and start building stronger relationships with your customers with content that means something to them.
Understand what works so you can amplify your efforts
With a connected store, you bring your ecommerce and marketing data into one centralized place. This allows you the ability to understand the ROI of your marketing efforts so you can best optimize your marketing strategy.
ShopSync will sync all information in your Shopify store to Mailchimp - customers, orders, and products.
Use Customer Journey Builder to automate your customer’s journey to deliver relevant content based on behaviors and interactions. Remind customers about abandoned carts, win back lapsed customers, and follow up after the sale.
Generate recommended products based on a customer’s past purchase history.
Track and segment customers based on transaction details and purchase frequency.
Sync Merge Tags
Map customer information within Shopify to Mailchimp - use for segments or campaigns.
Initiate Pop-Up Forms
In one click, embed a pop-up form that converts your website visitors to subscribers.
Simple Set Up
Connect your store with Mailchimp in no time through Shopify's app store. Once activated, ShopSync will import all information in your store to Mailchimp - including customers, orders, and products. We can also sync merge tags like birthdays or anything else that's important to your marketing efforts.
Use your purchase data to personalize your marketing.
Create custom segments or choose from Mailchimp's pre-built ones to market smarter. Target segments with your own personalized messages, welcome new subscribers, reward repeat buyers, or incentivize customers to return.
Automate your email marketing
When you activate the ShopSync app in Shopify, you're able to use any of Mailchimp's automation workflows. Automatically send abandoned cart messages encouraging shoppers to complete their purchase, re-engage past customers with relevant product recommendations, or prompt customers to leave reviews.
This app works like a charm. There's no difference between a native MailChimp integration and this app.
Bolt Fabric Boutique
We have experienced the same horrific issue of repeat customers getting booted from our email list if they do not continually opt in with each transaction, and if we don't continually opt in for them when checking them out via the Shopify POS. This is such a costly "glitch." I see your response and that Shopify is supposedly looking into this. But, this response has been posted for months. Is there really no fix yet from Shopify?
After an existing subscribed customer buys anything, it changes that subscriber in Mailchimp to a "Transactional Only" customer. Been a nightmare to resolve and re-add all of our great customers.
Hi there, thank you for your feedback. After extensive testing, we've figured out how this could be happening after finding a bug in Shopify during checkout. We've been in contact with their technical team, and they have acknowledged this is a glitch on their end. They are working hard to deploy a fix for this problem.
Here's why you are having the previous subscribers moved to unsubscribed (or transactional).
1. Let's say firstname.lastname@example.org checks out in your store and opts out of marketing on their first checkout. In Shopify, this customer is NOT subscribed at this point.
2. Later on, you decide to connect ShopSync with an existing Mailchimp Audience.
3. email@example.com IS currently subscribed in Mailchimp in this example - perhaps you gathered their email address previously via another platform or curated them from a pop-up/landing page or social media.
4. With ShopSync now connected, firstname.lastname@example.org comes back to place an order for the second time, and this time they opt-in at checkout.
5. Here's the bug...Shopify doesn't update that customer to be subscribed to marketing on the second order.
6. Because the user is still deemed to be opted out of marketing, Shopify passes this information to Mailchimp as unsubscribed; if they don't complete the checkout, they would be marked as transactional.
The only workaround we can advise is to resubscribe the customer via the Shopify admin manually. This action will POST a customer update to Mailchimp with the correct subscriber status to your Audience.
Thanks again for the feedback, but please understand the unsubscribe behavior is not because of ShopSync specifically. Because of the bug, any app listening to a customer update from Shopify would pass the wrong information at this point on the customer's marketing status.
We don't have visibility into Shopify's product release or bug fix roadmap, but I'm happy to reach back out directly when this issue is patched. In the interim, please let us know if there's anything else we can do to help.