Upsell and Cross‑sell Products

Upsell and Cross‑sell Products

by Exto

Increase sales with upsell and cross-sell recommendations

4.9 of 5 stars(144 reviews)

Upsell and cross-sell easily

Set up relations between products with a straightforward rule system and recommend upsell and cross-sell products automatically.

Smart recommendations

Be in control of how related products are displayed, providing personalized experience to customers and incentivizing them to buy more.

Increase average order value

Endorse complementing products (cross-sells) and items of higher price (upsells) to your customers right on product or shopping cart pages.

About Upsell and Cross‑sell Products

Fresh new version of Upsell and Cross-sell Products (12/10/2018)

More control over the look of the app's block and its elements (prices, sales badges, colors). Recommend relevant upsells and cross-sells in a clear and appealing way without any technical skills.

lUpdate 09/20/2018:

A whole new "Look and Feel" section, helping adjust every little detail of how related items are displayed. You don't have to be technical to do that, it's all in the settings of Upsell and Cross-sell Products.

Grow your revenue now!

Upsell and Cross-sell Products is listed as one of the top 10 apps of choice in the "Growing Your Business" collection by Shopify.

What comes with the app:

  • There are several ways to increase your revenue and, while the acquisition of new customers is indubitably important, increasing the average order value is just as significant. Upsell and Cross-sell Products is your personal webshop assistant, helping your customers get the most of their shopping experience.
  • Suggest upsells and cross-sells - whatever works for each product. Upsell and Cross-sell Products allows to define the purpose of related products, and gives you the freedom to configure the app accordingly. It is also optimized for speed - serving even 500K products stores in a blink of an eye.

Assign cross-sells and upsells using a flexible rule system:

  • Rules for defining related products may be set by collection, vendor, price, tag, title, SKU, type, weight, style, color, etc.
  • Some product pages might be good for up-selling, some for cross-selling, and others may simply require more navigational options. This is why our app allows you to be as specific as you like, while you create separate rules for different products.
  • Drop the products that you'd like to exclude from rules, and add them back at any time with just one click.
  • Sort the rules according to their importance and the app will know which one to use in the case of a conflict.

Recently viewed feed:

Display a history of recently viewed items to make life a little easier for your customers. Whenever they close a tab by accident or get too excited jumping from page to page, a ‘Recently Viewed’ block will be there to take them back.

30 Day Money Back Guarantee:

Free 14 day trial followed by 30 day money back guarantee. Try Exto apps risk-free!

Media gallery


Pricing 14-day free trial

See all pricing options


  • Up to 500 views a month

  • Usage-based pricing

  • Product page upsells and cross-sells

  • Shopping cart upsells and cross-sells

  • branding



  • Up to 5,000 views a month

  • Usage-based pricing

  • Product page upsells and cross-sells

  • Shopping cart upsells and cross-sells



  • Up to 20,000 views a month

  • Usage-based pricing

  • Product page upsells and cross-sells

  • Shopping cart upsells and cross-sells



  • Up to 100,000 views a month

  • Usage-based pricing

  • Product page upsells and cross-sells

  • Shopping cart upsells and cross-sells

* All charges are billed in USD. Recurring charges, including monthly or usage-based charges, are billed every 30 days.

Overall rating
4.9 of 5 stars
Based on 144 reviews

  • 5 of 5 stars
    95% of ratings are 5 stars
  • 4 of 5 stars
    3% of ratings are 4 stars
  • 3 of 5 stars
    1% of ratings are 3 stars
  • 2 of 5 stars
    0% of ratings are 2 stars
  • 1 of 5 stars
    1% of ratings are 1 stars

Most recent reviews

4 Hunks

I am disappointed with this app.
First of all, I don´t think they are really honest about how this app will be charged.
Usage means impressions for what I understand till now and not per sale.
The first charge was a reasonable price than the price doubled and in the second month, the price tripled.
It did work in the beginning after a month the cost of the app just went sky high which in my opinion it´s cheaper to pay advertisement on Facebook or Instagram.
I think it would be fair to be charged per sale made through the app but not for impressions on your own website.
At the end of the month, you can have a big surprise on your Shopify invoice.
Calling Shopify experts, they could not answer themselves how this app has been charged.

If you have spare money to burn, this is a good way.

Developer reply

March 09, 2019

Thank you very much for sharing your feedback on our app. Our app works on usage-based principle, which ensures flexible cost to meet every store’s budget. In short: you only pay when the app is working and your customers see recommendations. All this information is open and available on the app store (see “Pricing” section and at Exto site). The more traffic you have the higher the plan. Being a 100% client-faced company we provide free 14-day trial to check if the app suits your business model AND guarantee a hassle-free 30-day moneyback in case you are not happy with your bill. We take pride in the level of customer care we provide, and the situation would have been quite different, if only we were aware of your doubts earlier. Anyway, I am really glad that we’ve managed to set up a good 2-way communication after all and hope that you are happy with the resolution.
Just remember: we’re only happy if you are.

So You Want to Write?

So far this is working great - I asked the support team to move around the widget on my product page and they got it done quickly. Thanks for a great app!


The app works great! Straightforward configuration, easy to use, does the job without any problem. Also, the support is amazing! I was a little bit too perfectionist with my requests, but they kept changing it and testing it with me until it was perfect! I highly recommend the app and the developers!!